Privacy rules are changing marketing. Are you prepared?
Opinion
The privacy revolution is here, impacting every single way you do marketing on the internet. You must change too. You're not going to be able to grow your business using yesterday’s playbook — so burn it
by Chris Smith Jul 13
Coldwell Banker fends off agent cold call suit, but another springs up
The plaintiff alleges that 'repeated, unwanted calls' from the real estate franchisor violated his privacy and took time away from other activities
8 things mortgage lenders do that frustrate agents
Opinion
The most annoying behavior is creating more work for agents without creating a mutually beneficial relationship
by Cara Ameer Feb 18
We need to tune in to the people around us more. Here's why
If we pursued our business with the goal of real human connection, we'd be more effective marketers and agents
by Kevin Kauffman Sep 13
snapchat
Nobody wants to be labeled a spammer
by Melissa Burns Aug 15
A frustrated man crumpling up paper drafts of writing
Opinion
Evaluate and adjust your strategies often to ensure you’re able to reach your audience effectively
by Pat Hiban Aug 4
Should agents create a Facebook group?
The pros and cons of creating a group
by Laura Viñalet Aug 9
What agents need to know about spam ransomware campaigns
Plus 7 tips to help protect you from the risks
by David Balaban Jul 21
Email open on a laptop computer
It's better to attract people rather than repel them with your bad habits
by Christina Ethridge Jul 21
Email open on a laptop computer
Make an impression on your readers
by Jarad Hull Jun 21
How to master the big 3 content marketing traffic drivers
Learn from the pros how to implement your strategy
by Chris Ling Mar 18
It's time to stop marketing like it's 2005
Instead, start investing in your audience's preferred advertising methods
by Jordan Scheltgen Dec 29
How to use email marketing like it's 2016
A mortgage broker's guide to email marketing
by Eric Halsey Nov 11
Will you accept my friend request -- and help me get a mortgage loan?
Facebook’s new patent could enable lenders to assess your friends’ credit scores when deciding whether to give you a loan
by Amy Tankersley Aug 7
Best practices for achieving Inbox 50
Email housekeeping helps agents get down to business
by ActiveRain Oct 13