build a custom CRM
Opinion
Drew Thompson explains why the era of complex, expensive real estate tech is over — and how you can build exactly what you need, right now
by Drew Thompson Feb 9
Matt Widdows
Opinion
HomeSmart founder and CEO Matt Widdows talks about the seismic shifts reshaping the industry — Compass-Anywhere, Zillow’s ChatGPT app, private listing networks, consolidation chaos, AI
A twinning image of real estate paperwork, one bland and the other colorful, to illustrate a brand transition playbook.
Inman’s Christy Murdock and branding and PR expert Stacey Ross Cohen share the strategy behind transitioning your brand for maximum impact
Marketing overload: How to cut the clutter and reclaim your time
Agents don’t need more tools, says new contributor Remington Rand. They need better workflows. Cut through the noise, focus on your strengths and let AI handle the busywork
by Remington Rand Oct 6
An image of hands on a laptop keyboard with a digital overlay to represent AI for brokerage operations.
Steven McCloskey shares the lesser-known tools agents can't stop raving about and how integrating them properly can automate your repetitive tasks, so you can focus on what matters
by Steven McCloskey Sep 24
Here are the basics agents should be getting back to in 2025: Pulse
Instead of new fangled bells and whistles to run your real estate business, here are the tried-and-true rules of the game that agents should focus on now
by Inman Sep 3
How to choose real estate tech without wasting time (or budget)
Looking for new tech partners? Here are the tips you’ll need, the questions to ask and the red flags to watch for before you sign on the dotted line from broker-owner Jessica Souza
by Jessica Souza Aug 13
7 ways AI is helping my real estate team — and 8 ways it’s not
Does your team secretly (or not so secretly) resent AI tools? Rachael Hite writes about ways to give them a road map for success
by Rachael Hite Aug 12
A picture of a woman agent standing in front of a listing to represent tech tools to elevate your listing presentation.
Want to land the listing? Marketing expert Alyssa Stalker offers tech tools designed to help you make a big impression on potential clients
by Alyssa Stalker Aug 6
A woman on her computer with code in the background to signify costly ChatGPT mistakes.
Who better to help you avoid AI mistakes than AI? Bernice Ross talks with ChatGPT to find out how to avoid the biggest blunders
by Bernice Ross May 19
Tool Kit: The Golden Girl's guide to winning the Silver Tsunami
Explore the ageism and challenges that women of a certain age face in this business, and learn how to best serve clients who are 50-plus with trainer Rachael Hite
by Rachael Hite Apr 4
OpenAI and the art of the possible
Tune in to Inman Access, and learn how agents and brokerages can leverage the power and potential of artificial intelligence
by Inman Jan 30
Top team tips, takeaways, trends from the ICNY stage
If you missed the event in person, or virtually, here are can't-miss sessions for teams
by Jessi Healey Feb 1
NAR reveals 12 new startups vying for iOi Summit 'Pitch Battle' crown
Highnote, Instacard and ListAssist are among the startups the National Association of Realtors has tapped for its annual 'Pitch Battle' later this month in Miami, according to an announcement
23 tech tools that make real estate agents' lives easier
We live in an amazing time with unprecedented tools and technology. Leveraging these tools can significantly boost your business growth
by Jimmy Burgess Feb 3