Ever been steered in the wrong direction? This week, we're encouraging you to share the most useless, misguided and downright terrible marketing tips you've ever received
Here's the top advice from past Inman Connect experts on becoming the local expert through caring, community marketing and crafting creative content
This week, our readers chime in with their favorite marketing videos and efforts. Have an example of your own? It's not too late — we're encouraging you to continue the conversation in our comments section
The rise of TikTok has given real estate agents another social media platform — and a trendy new dance — to help promote their business
Opinion
Do you know what makes some scripts winners while others just lie there? Flip the script with these best practices
As interactive imagery spreads in real estate, homeowners and their agents increasingly have to consider ways to keep their personal information private
Inman reached out to agents across the US and beyond to share the most outlandish ways they've successfully marketed their business
Although 3D tours certainly saw an uptick during the pandemic, using them on every listing isn’t practical or necessary — especially in a hot market. Here's why traditional listing photography, despite its flaws, will still be standard practice
Abby Lee, senior vice president of marketing and communications at RE/MAX, shares how she got into the field and why the best feedback comes straight from agents
What's that one marketing campaign that really stood out to you (and still does, even years later)? This week, we're inviting our readers to share their favorite marketing efforts — whether it's their own or someone else's
Here are 99 ideas for blog topics that can reach real estate sellers. These content ideas are useful for all online mediums — don't limit yourself to blog posts
Is your marketing plan ready for fall? This week, as we dive into marketing month, our readers share tried-and-true strategies every agent should be taking advantage of during leaf-peeping season
Opinion
Virtual tours are alive and well. In fact, they are improving all the time as technology continues to evolve. However, even though virtual tours help spark that initial connection between client and home, in-person tours are what seal the deal. Here's why
The authors of 'Exactly What to Say for Real Estate Agents' provided 30 magic words to help agents have the tough conversations. Here, Bernice Ross boils down the top takeaways
Here's how to further your social media reach, maximize your profiles and generate leads on Instagram — on a dime