Zillow is shoring up its Home Loans business by ratcheting up pressure on Flex agents, who refer clients to the mortgage arm or risk losing future leads, real estate advisor Mike DelPrete writes
Despite all the talk of alternative revenue streams, Zillow's latest money-making strategy is raising the price of its agent-based lead-gen offering
In a series of key charts, Aziz Sunderji of Home Economics and Mike DelPrete, a strategic adviser and global expert in real estate technology, put August existing-home sales in historical context
While other companies are shedding their mortgage arms, Zillow's seeing potential and doubling down on Zillow Home Loans
Opinion
Shifts in the housing market are exposing underlying changes and the strengths and weaknesses of existing business models, including upstarts like The Real Brokerage, Mike DelPrete writes
Opinion
The last mile of lead generation, where an agent connects with a client, is what tech can't recreate on its own, Mike DelPrete argues
Compass was caught flat-footed last year when the market changed, but it executed a necessary turnaround to sustainability
Opinion
As Zillow's Listing Showcase rolls out, it’s becoming clear that it will play a central role on the seller side of the business as it unlocks new premium revenue streams
Zillow's new product represents a new business model — from pay-per-lead to pay-per-listing — that mirrors the way profitable international peers monetize their market-leading positions
The dual hypotheses that low-fee brokerages aren’t sustainable, and that their agents are less productive, are false, Mike DelPrete writes
With fewer transactions in play, agent recruitment and retention comes down, in many cases, to the way agents are compensated
Opinion
Portal competitors are shelling out big money in an effort to dethrone Zillow, but do they stand a realistic chance?
Find out how agent migration patterns can offer significant insight into the future of real estate brokerage growth
Mike DelPrete separates the signal from the noise to bring Intel readers the most promising integrations for AI and real estate search
Zillow’s path forward depends on its ability to capture more leads, further monetize those leads and attach ancillary services like mortgage
The dominant iBuyer has taken extraordinary steps to survive this period of upheaval, writes real estate analyst Mike DelPrete, who dug deeper into last week's Q1 earnings exclusively for Intel
Across the international landscape, all real estate portals are not created equal. Here's how varied revenue models affect earning potential
These contract terms incentivize agent retention by creating an ever-growing bill that must be paid before leaving for a new brokerage
The company's transaction growth in 2022 was second only to eXp's. Here's what's fueling its rapid rise, and what to expect after its 'exponential growth phase,' according to analyst Mike DelPrete
The market crunch is on. Find out what the latest numbers tell us about the brokerages that are winning and those that are getting left behind