Troy Palmquist talks with Sean Soderstrom of Courted about how agents and brokers can use data more effectively to transform their businesses
Troy Palmquist talks with video content expert Ransome Tucker about why every agent should be capturing (and sharing) content at professional conferences
Troy Palmquist talks with Justin Benson, founder of Shilo AI, about how personalized, consistent coaching can make agents more effective
Troy Palmquist talks with Jordan Levine, SVP and chief economist at California Association of Realtors, to answer the question, ‘Are we really in a buyer’s market?’
As the industry continues to debate the way listings are marketed (or not) in the current climate, Troy Palmquist reflects on the potential move from digital to analog
As Troy Palmquist refreshes his consumer-facing real estate brand online, he takes you along on the journey, including the nuts and bolts decisions related to content marketing
Buyers are paying attention to ‘best-of’ rankings. Are you? Troy Palmquist teaches you to add this leverage to supercharge your real estate business
Opinion
Battles among real estate heavyweights make the market less transparent and harder to navigate for the people we’re supposed to be helping, Troy Palmquist writes
Opinion
As we celebrate Independence Day, Troy Palmquist looks at where the dream of homeownership went off the rails and how the real estate industry helps — and hurts — homebuyers
As the market shifts, it’s important that your listing stands out from the competition. Troy Palmquist helps you help your sellers get market-ready fast
After years being out of production, Troy Palmquist is going back to sales, and he’s betting big on this platform to help him maintain consistent, smart communication with his sphere
Troy Palmquist offers a solution for adding value and staying in front of your sphere by providing a referral directory for local service providers
Troy Palmquist offers insight to help you focus on what really matters for the future of your business, along with proven tools that get results
Troy Palmquist taps Charlotte, North Carolina, real estate CEO David Hoffman to share the lessons he gleaned from opening a new expansion office
More and more agents are showing homes north of the million-dollar mark with tactics that should only be used on mid-range or lower listings, Troy Palmquist writes
Want to attract more agents to your team or brokerage? Make sure you’re creating online messaging that’s dedicated specifically to recruitment, Troy Palmquist writes
Get buyers off the fence and help sellers market their homes more effectively when you tap into the potential of assumable mortgages, Troy Palmquist writes
If public speaking or press coverage is still on your 2025 list of professional goals, it’s time to get started, Troy Palmquist writes. Here’s how to make the most of the opportunities that come along
Whether you’re considering switching brokerages or joining a team, it’s as much an interview for them as it is for you, writes Troy Palmquist
As we move into the 2nd half of the year, it’s important to develop a positive perspective on change, eXp’s Troy Palmquist writes, as an essential element of growth and innovation