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By highlighting their skills and expertise, agents can prove their worth amidst a rise in FSBOs
Opinion
In today's increasingly online world, how do you capture your audience's attention, improve your traffic and share your authentic message? The rules of marketing are always changing; here's what you need to know going into 2022
It’s time to trade in those sweats for 'real' clothes. But what constitutes professional attire now?
Here's how to illustrate to potential sellers that you're the best agent to sell their home — through solid marketing, a top-notch presentation and your personal expertise on the market right now
The trade group changed real estate listings nationwide, made buyer agent compensation more transparent, declared a divisive symbol discriminatory and turned the gender divide on its head
Any luxury real estate agent will tell you there's a certain expectation to maintain an appearance that evokes luxury and a particular lifestyle. Will Spanx for male agents be the next step?
'I love the idea of being connected to top agents and top team leaders all over the country,' said Abby Realty founder Frank Gray, on move to eXp. 'They're welcoming us to the family, and showing us it's a helping culture'
Opinion
People crave connection, and they want to know you care. Put your arms around your 250 closest contacts, and make meaningful connections with people who genuinely want to recommend you
Showing gratitude brings more benefits than any business deal or marketing effort. Discover ways to express your appreciation to clients and make this Thanksgiving memorable
In September, approximately 2,200 agents licensed in the Florida beachside community of 70,000 were vying for just 674 listings. Is this the fate in store for the rest of the country?
Program is now available to real estate brokerages and their agents in 7 states through Flyhomes for Agents
Provide yourself a clear path to success by focusing on anticipated listings and clients, along with your most active referral partners. Start filling up your whiteboard today, add value to the names on your board, and watch your business flourish
Referrals come from clients who've had a good experience with you. And what's the secret sauce to a seamless homebuying or selling process? Having detailed, organized systems in place that guide your customers through it all, step by step
Take time to reflect on what went well and what didn't in 2021. Review your team's goals, make adjustments, and craft an actionable 2022 business plan before it's too late
However, Windermere Chief Economist Matthew Gardner firmly believes that the economy will continue to grow. Here's his 2022 housing forecast
Real estate agents Jena Turner and Katie Clancy share how to leverage business systems to grow your sphere and deliver excellent service every time