Opinion
After spending years as a faithful cold caller, find out why Realtor Jonathan Pressman decided the return on investment was no longer worthwhile
NAR’s 2023 Profile of Home Buyers and Sellers has just been released and it’s packed with insights that can help you take your business to the next level in 2024
Bernice Ross talks to long-time Bay Area broker-owner and trainer Jerry Kidd about how to integrate so-called old-fashioned marketing methods into a winning formula for growth
Jimmy Burgess shares this step-by-step program to help you make the most of your sphere of influence and incoming leads so that you have a never-ending supply of real estate clients
According to team leader and new Inman contributor Sarah Bennett, video marketing provides tremendous return on investment when you follow these strategies
This week, Sue 'Pinky' Benson explains the difference between Instagram's Reels and Stories
How can you level up your marketing with high-value offerings? Here’s Keller Williams VP and bestselling author Jay Papasan’s list of value adds that your sphere won’t soon forget
Opinion
Whether you're just getting started or have been at it for a while, you already know that finding potential clients is critical. Here are 13 tips to build and nurture your client base
Opinion
If the 80-20 principle is correct, it’s critical to make sure that you’re focused on what matters and delegate the rest. But agents have taken this too far, writes broker Nick Schlekeway
Whether you're hosting or sponsoring, trunk-or-treat events are a great way to give back to your community while promoting your business this Halloween, writes coach Darryl Davis
Today's market can present an intimidating challenge to hopeful buyers and sellers. Mauricio Umansky shares strategies to educate and reassure them so they can get their needs met
Keller Williams Head of Inclusion and Belonging Julia Lashay Israel offers insights on providing education and information that converts would-be buyers into long-time clients
Master the new construction niche, and grow your business by building relationships with builders and developers in your market
While others are learning from their mistakes in today's market, you don't have to. Find out what you should be doing right now to boost your real estate business
In the last of his 5-part series, broker Nick Schlekeway looks at lead conversion. What is it, and why do so few agents ever get good at it?
The correct habits and systems plus a focus on the follow up will ensure that you're generating and capturing the leads you need
