Real Estate Marketing Ideas & Strategies
Founded by a former Southern California agent, the creative services company focuses on all things real estate video, from market updates to Zoom-call coaching
Opinion
The COVID-19 outbreak has taken a toll on many businesses nationwide. As a real estate agent, here are a few ideas for using your wealth of knowledge and expertise to help local business owners weather the storm
The industry was surprised when the tech-forward franchise acquired a fan-favorite, but Compass' in-house solution for managing and marketing to contacts is still a worthy industry player
Opinion
Getting started with video can be daunting. Your next listing can shine on camera, all you need is a smartphone, a few apps and a couple hours, from start to finish
Three members of the Inman community share their tactics for success during this time
Opinion
On any given day, consumers receive a barrage of marketing messages. So, how can you make sure that you stand out while staying authentic, helpful and empathetic to today's problems? One Lake Tahoe agent shares her success story
The company behind 3-click mailing has made it even easier with included regional lifestyle and demographic lead lists and improved creative tools
The Boston Logic-owned real estate operating system is working on an improved transaction management system while its lead scoring, listings and web content tools excel
Opinion
As stay-at-home orders are slowly being lifted, what action steps will you take to increase your market share? Prepare for ‘go time’ by implementing these eight strategies now
Customers of the popular software can now manage custom video ads from within the system, and new included drip campaigns help agents broach pandemic topics with buyers and sellers
LA-based The Agency is using these three initiatives to show homes in today's environment — and they're all a major departure from ordinary showing
Opinion
Sticking to the basics and communicating a simple, straightforward message can never be wrong
Notable independent brokerage Crye-Leike will be introducing the same Nodalview-powered concept to its southeastern US offices as the pandemic continues to hamper in-person showings
An increasingly popular way to tour homes in the age of COVID-19, live open house events can now be promoted within the popular home search portal
C21 North East broker-owner Jim D'Amico shares the inspiration behind his brokerage's mission to honor students unable to graduate due to COVID-19
A new version of the popular CMA creation tool integrates with video conference platforms for coronavirus-compliant listing presentations. There's also live markup and built-in objection handling
Opinion
This unique moment is a time to rise up and be better, so start by doing better