23 real estate marketing statistics you need now
From the places that will be most in demand to the platforms you need to focus on, these statistics will help you optimize your marketing strategy
by Christy Murdock Dec 27
Why 'mastering the mundane' is essential in multifamily real estate
Satisfying renters is the North Star in the multifamily sector. That is the mundane matter that must be mastered
by Michael Zaransky Dec 27
Make it count! How to plan your 2023 marketing budget
Clear out some time on the calendar to put the necessary thought into nailing down your marketing budget this year
by Rainy Hake Austin Dec 27
Top 10 most-read contributed stories of 2022
Here's what thousands of industry professionals read this year
by Dani Vanderboegh Dec 27
23 social media stats to level up your marketing now
Social media is still a tremendous tool for real estate professionals to grow their businesses. Take advantage of its affordability and ubiquity this year
by Jessi Healey Dec 27
Trials, teams and 2023: It's Inman's Top 5 stories of the week, Dec. 16-22, 2022
Catch up on this week's most-read stories, as determined by Inman's readers. Here are the top 5 stories of the week, Dec. 16-22, 2022
by Christy Murdock Dec 23
6 red flags to watch out for in 2023 to stay on track in your business
Opinion
Businesses can be complex mechanisms. Make sure you are measuring yours against the standards that will keep the business operational with forward momentum in the new year
by James Becker Dec 23
Inclusive is just a word until it's put into practice
Opinion
An inclusive organization values all members for who they are, not just what they look like, how much money they make or how much power they hold
by Teresa Boardman Dec 23
7 resources that guarantee you'll be the smartest agent in the room
When you gather, assimilate and distribute market knowledge, you can become the resource for real estate information in your area. Here's where to get the 411
by Jimmy Burgess Dec 23
Sink or swim? That's up to the agents
Opinion
Ask your agents whether they believe your brokerage is a value-added commodity for them, or if your competitors look equally attractive
by John Aaroe Dec 23
Real (Estate) Talk: The courage to advocate for change with Elaine Gross
Opinion
NAR has shifted to advocate for fair housing, but there is always room for improvement. Join Dr. Lee Davenport and Elaine Gross for a deep dive discussion of Fair Housing
by Lee Davenport Dec 22
Team structures are absolute nonsense: The Real Word
Opinion
This week, Byron Lazine and Nicole White are talking about teams, teamerages, and expansion teams and their effect on rankings, how agents can help buyers obtain down payment assistance, plus topics from left, middle and right
by Byron Lazine Dec 22
Broker Spotlight: Noa Levy, The Agency Austin
Today, the spotlight shines on Austin, Texas, managing broker Noa Levy of The Agency, who brings a global perspective to her professional and personal commitments
by Christy Murdock Dec 22
Reality check! 5 steps to take before setting next year's goals
As an agent, when it comes to increasing your business in the new year, you need an actionable plan before the year starts if you want to be intentional and strategic about achieving your goals
by Rainy Hake Austin Dec 22
10 top-tier lead generation strategies (and how to convert 'em)
What lead generation strategies should be your go-to choices for maximum lead conversion in 2023?
by Bernice Ross Dec 22
10 tried-and-true closing techniques that'll seal the deal
These are the top closing techniques well-versed agents should memorize to handle potential objections from buyers and sellers
by Carl Medford Dec 22