9 must-haves for real estate landing pages
Digital sales funnels are powerful tools — when they work. Find out how to optimize your landing page for more conversions
by Sarah Layton Feb 25
No, you don’t need the crime statistics. Here's why
Opinion
Hard numbers don’t mean much when it comes to the complexity of criminal behavior and its effect on neighborhoods and home values
by Christy Murdock Feb 25
'Who says?' Avoid spreading misinformation with fans and followers
Reputation is everything in real estate, and the wrong share on social media can undermine years of goodwill. Find out how to check out information before you pass it along to others
by Jay Thompson Feb 24
7 things real estate agents want in their work life
The conversation around positive work environments is long overdue. Find out what agents want most in a brokerage
by Rachael Hite Feb 24
Readers share the most outrageous fair housing violation they've seen in marketing: Pulse
Do people see fair housing language as a matter of 'ask for forgiveness, not permission' or do they take it seriously as the law of the land? This week, readers responded with their own examples of problematic language
by Inman Feb 23
Avoid fair housing violations: How to respond to sticky FAQs
When your buyers and sellers ask questions that may potentially violate fair housing, here’s how to answer them honestly and ethically
by Christy Murdock Feb 23
15 ways to make your property descriptions more inclusive
By making property descriptions inclusive, you create the circumstances for fair housing
by Christy Murdock Feb 23
realtor looking at camera in front of clients
The trick to learning and growth in this business is the same as it is for most things – start by asking the right questions 
by Darryl Davis Feb 23
How to work with any personality type
Successful real estate agents can identify and adapt to different personality types. That helps to ensure a fruitful relationship over the course of the transaction
by Kathy Zorn Feb 23
Lesson Learned: Don't be afraid to pick up the phone
Find out why award-winning Emerald Coast real estate agent Brandon Zellers knows that there's magic in the follow-up
by Christy Murdock Feb 21
US home inventory drops below 1M: What's next for real estate this year?
Opinion
There’s one thing we’ve learned over the past few years since the rise of COVID: The future is never crystal clear
by Mauricio Umansky Feb 21
Get all the New Agent Essentials you need to jump-start your real estate career here at Inman
To help you thrive faster, we've put all our top advice for new real estate agents in one spot. You'll never look like a rookie with Inman's New Agent Essentials
by Dani Vanderboegh Feb 21
Gifting a home management app? Here's what to know, from A to Zyyah
The options are many, and Inman’s Craig Rowe has reviewed most. Here’s a rundown of his favorites and what they offer
by Craig C. Rowe Feb 20
Inman Top 5: The biggest stories of the week of Feb. 12-17, 2022
Catch up quickly on the most significant stories of the week, as determined by Inman readers. Here's this week's Inman Top 5
by Inman Feb 18
Give 'em what they want: 5 tech tools to make your agents’ lives easier 
When it comes down to providing best-in-class, time-saving tools, it’s vital to keep the real estate agent at the heart of the conversation, says The Agency's President Rainy Hake Austin
by Rainy Hake Austin Feb 18
7 tough-to-learn skills that'll pay off forever
Don't let your fear (and a little hard work) keep you from accomplishing your biggest goals. The more you improve yourself, the more your business will improve
by Jimmy Burgess Feb 18