How to create great marketing content in seconds with ChatGPT
Although AI isn’t likely to replace agents any time soon, those who fail to embrace these powerful tools will lose significant market share to those who do
by Bernice Ross Jan 30
Zillow deploys AI to improve online home search experience
Powered by an advanced natural language technology, homebuyers can enter longer, detail-rich requests, as they would on Google, to unearth more accurate inventory matches
by Craig C. Rowe Jan 27
Zillow's Curt Beardsley: 'Invest time and energy with companies that are going to be here next year'
Zillow, Keller Williams and Realtor.com shared their respective takes this week at Inman Connect New York on the trends expected to take hold in 2023
by Craig C. Rowe Jan 27
AI now complete with built-in stereotyping
Opinion
If you want to use the ChatGPT chatbot for marketing, you need to be aware of its limitations and potential drawbacks
by Teresa Boardman Jan 27
10 places real estate pros are safe from AI
AI will impact the real estate industry and improve efficiency in many areas. However, there are certain aspects of the industry that will remain unchanged
by Chris Pollinger Jan 26
Anywhere Brands Sue Yannaccone: Align with bigger franchises to win
Anywhere Brands President Sue Yannaccone argued at Inman Connect New York on Wednesday that franchising helps brokerages scale up, and gives them tools they couldn't otherwise access
by Jim Dalrymple II Jan 25
Localize to expand its AI tools for agents to more markets in 2023
Company powers home search for buyers with artificial intelligence, generates leads for agents, will enter new markets this year, CEO Omer Granot said Wednesday at Inman Connect New York
by Taylor Anderson Jan 25
'Profitability above growth is the priority of the moment'
At Inman Connect New York on Tuesday, a trio of finance executives seemed bearish on the state of proptech funding but bullish on its future
by Craig C. Rowe Jan 25
Vishal Garg is back, with plan to save Better: The 'One Day Mortgage'
Comparing himself to Henry Ford and Elon Musk, CEO says he's reconfigured Better's assembly line to crank out mortgages in a single day
by Matt Carter Jan 25
Compass went public 2 years ago. Can it recover from its stock slump?
Compass went public in April 2021, and ever since then the New York-based brokerage has weathered a market downturn and seen investors' appetite for shares fall significantly
by Jim Dalrymple II Jan 25
CoStar considering purchase of Realtor.com parent: Report
Acquiring Realtor.com would significantly advance CoStar's push into residential real estate — and bring it into greater conflict with the industry's existing power players
by Jim Dalrymple II Jan 25
Pacaso CEO: Proptech firms forced to shift from offense to defense
Executives at 4 prominent real estate tech startups have diversified their product offerings to survive the market turmoil, which they discussed on Tuesday at Inman Connect New York
by Daniel Houston Jan 24
This is what real estate tech actually needs to do
At Inman Connect New York on Tuesday, Joe Skousen and Grier Allen discussed how technology leaders should look for ways to simplify agents' lives and eliminate mundane tasks
by Jim Dalrymple II Jan 24
Bright, CRMLS, REcolorado unify to launch consumer search site
Nestfully will offer seamless desktop, mobile and native iOS and Android app experiences and provide the latest listing and just-sold information, according to company
by Craig C. Rowe Jan 24
Power buyer Knock says it will now work with any lender or agent
Homebuyers can use the Knock Home Swap Equity Advance in conjunction with a purchase loan from any lender to make a non-contingent offer when buying their next home
by Matt Carter Jan 24
Inside Real Estate reduces staff following BoomTown acquisition
Inside Real Estate CEO Joe Skousen confirmed the layoffs in an email to Inman, saying the cuts are the result of redundancies following the acquisition of BoomTown
by Craig C. Rowe Jan 23