This week, as we roll up our sleeves and prepare to dig deep into marketing month here at Inman, we want to know: What are the tried-and-true marketing tactics you're leaning on this fall? And what new strategies are you introducing to your plan?
The master of marketing shares five simple tips for building a personal brand that will further your business and bring in leads
Inman will bring you innovative marketing tactics, branding expertise and smart strategies to get the most for your money all month long
Good content introduces you to potential clients, builds brand awareness and codifies your value, while prospecting for you 24 hours a day, 365 days a year
What cliches in listing copy make you cringe and shake your head? Our readers share the most common stock phrases agents are using (but should probably stop) to entice buyers
Knowing how to best leverage each form of web presence can make you that much smarter a marketer — and your seller that much more satisfied with your effort
Increasing your average sales price is simply a small shift in focus followed by a strategic plan to position yourself as the luxury expert. Here are six steps that will help you do just that
When it comes to listing descriptions, some agents just miss the mark. This week, we're asking you to share the most cliched, worn-out phrases that you've been seeing in listing copy. What makes you cringe?
This week, our readers share a couple of listing mistakes and bad habits that can hamper a property's ability to sell. Are you guilty of any of them?
Here’s a handy list of video ideas that every agent can — and should — easily make to reach out to more potential buyers and sellers and keep in touch with past clients
If you're looking to improve the customer experience for your agents' clients, marketing tools can come in handy. Here are a few you should consider adding to your repertoire
This week, we're asking readers to share some major listing bloopers they're seeing right now. What are some tragic errors agents just shouldn't commit?
It comes as no surprise that buyers want to see photos, detailed property information, virtual tours and more when looking for a house. But agents don't always deliver. Here are some strategies worth stealing
From virtual staging to 3D tours, agents today have a lot of tools and services at their disposal to really make a listing shine. Here's what our readers are using today
Real estate data is an ecosystem, a cyclical, self-replicating entity connecting every transaction, and here are a few of the companies helping to forge this new reality
COVID-19 took virtual staging from the wings and placed it center stage. Now that we have, through necessity, experienced digital staging firsthand, it will be a dominant factor going forward
