When clients decide to put a pause on their home search, agents can ensure homebuyers and sellers stick with them when they're ready to reenter the market by staying top-of-mind
By 2037, the median homeownership tenure will nearly double from 8 years to 15 years. Here's what 11 ERA broker-owners are doing to thrive through the market shift
Prospecting can be an intimidating task for a lot of agents. However, there's really no right or wrong way to prospect, and each of us has to choose what works best for our personalities and styles. Here are a few ideas to help you get started
Are you familiar with CRM software and lead generation tools? What about AI? If you aren't familiarizing yourself with the latest and greatest in tech, you're missing out on an opportunity to kick your business up a notch (or two)
Become the unofficial mayor of your neighborhood and assert your market dominance with in-depth local knowledge and all-in commitment
New agents are a big part of a brokerage’s success. A good way to attract and recruit them is through effective and eye-catching marketing and branding campaigns that highlight your brokerage’s key differentiators. Here are a few tips
Here’s the proven four-step plan Carl Medford’s team uses at listing appointments to help bring sellers back to reality and win the listing
Opinion
Real estate brokerages are evolving, and the brokerages that best understand the new rules of engagement will take their teams the furthest
The Caldor Fire has ripped through a popular travel region, but travelers say they've struggled to get their money back after booking trips to vacation rentals
Biden administration to give owner occupants, nonprofits more opportunities to buy homes before they're snatched up by large investors
Real estate leader Lori Namazi shares how women can establish and expand a robust real estate brand
The KW Cares program mobilized in the wake of Hurricane Ida last week and should end up providing assistance to 2,000 people suffering impacts from the storm
The company focuses on lending for investors who plan to rent out or flip their properties. The new name is a reference to the word for 'key' in Italian
To tap into local inherited listings, all real estate agents need is the internet
Bigger and more spread-out housing is more popular now than it was two years ago. That preference cuts across political divides, as well as demographic categories based on race, education and age
