You’re not just a real estate agent – you’re a business
One-size-fits-all answers just don't cut it in this highly complex market. Start thinking bigger, and build the business of your dreams, Coldwell Banker Warburg's Kevelyn Guzman writes
by Kevelyn Guzman Jun 10
Audie Chamberlain
Position marries Chamberlain’s knack for building relationships with Rechat’s momentum and proven technology, blanketing duties like growth strategy, brand building, social media presence
by Craig C. Rowe May 22
A home in front of an Instagram background to symbolize Instagram for real estate agents.
Go beyond the basics with these under-used Instagram features that can help you boost reach, build trust and create real conversion opportunities, marketing expert Alyssa Stalker writes
by Alyssa Stalker May 15
The Law of 3: A powerful marketing and branding tool for real estate
Limiting alternatives, niches and more to three, trainer Bernice Ross writes, allows you to narrow your focus and make your branding, marketing and negotiations more effective
by Bernice Ross Mar 15
The peril and promise of real estate leadership: The Download
Catch up on the drama coming out of Vegas Realtors, then hear from some of the real estate industry's heaviest hitters on business building, branding and Clear Cooperation
by Christy Murdock Feb 8
A home in front of an Instagram background to symbolize Instagram for real estate agents.
Education, inspiration and entertainment: You'll find it all on Instagram. Jimmy Burgess shares the 25 must-follow accounts tailor-made for real estate agents in 2025
by Jimmy Burgess Jan 3
Josh Flagg's Estate Media releases new membership program
Estate Elite will include premium content from some of real estate's biggest celebrities, as well as educational courses, playbooks, weekly live Q&A sessions and more, Inman has learned
8 steps to launching your personal brand as a new real estate agent
Developing your personal brand, coach Darryl Davis writes, provides you with the opportunity to connect with your ideal client and convey your authenticity and expertise
by Darryl Davis Nov 18
8 essentials to give your brand the ultimate curb appeal
Branding expert Stacey Ross Cohen offers tips for building a personal brand that gets your message across and positions you to dominate your market
Using community engagement to build your personal brand
Investing time and effort into community involvement, The Agency's Rainy Hake Austin writes, is a powerful strategy for personal branding in luxury real estate
Lights! Camera! Action! Egypt Sherrod touches down in Las Vegas
The multi-talented 'Married to Real Estate' star teased the fourth season of her wildly popular HGTV reality show ahead of her appearance TODAY at Inman Luxury Connect in Las Vegas
by Lillian Dickerson Jul 29
Join our pre-event webinar: The Ultimate Guide to ICLV
Join our July 10 webinar to get the inside scoop on all things Inman Connect Las Vegas and Luxury Connect happening July 29 - Aug. 1 at the Aria Resort in Las Vegas
by Laura Monroe Jul 2
Teams Spotlight: Rylie Schroeder, Schroeder & Co. Real Estate
Despite a frustrating early setback, this Texas team leader has built a business, and a real estate career, to be proud of
by Christy Murdock Jun 27
9 easy social media content ideas to get you out of a summer slump
Want some fast, simple ideas for powering your marketing through a summer slowdown and pumping up the volume on your pipeline? Agent Johnathon Pressman has you covered
by Jonathan Pressman Jun 24
Building a lasting personal brand: What you need to know
In this week's Inman Access class, industry experts sit down to discuss personal branding, the importance of being authentic, and proven strategies to level up your marketing game
by Claire Buzzanca Feb 29