A never-fail, step-by-step blueprint to consistently find listing leads
Change is coming, so it's time to make sure you're leaning into the potential of a listings-based business, Jimmy Burgess writes. Nothing helps do that better than geographic farming
by Jimmy Burgess Apr 26
Need leads? Try this easy approach to high-probability door knocking
Bernice Ross talks to long-time Bay Area broker-owner and trainer Jerry Kidd about how to integrate so-called old-fashioned marketing methods into a winning formula for growth
by Bernice Ross Nov 15
Starving for clients? Double down on these 5 marketing basics
Nearly 25 years in, Las Vegas broker Alex Adabashi has seen the ups and downs of many markets. Learn the tried-and-true strategies he recommends to generate and convert more leads
by Alex Adabashi Oct 27
Don’t door knock empty-handed. Take these value-adds along
Get past the front door AND the trash can by giving homeowners the info they need now, say DOORA’s Janet Pozos and Ernesto Vargas, the self-proclaimed door-knocking champ
by Janet Pozos AND Ernesto Vargas Oct 16
5 takeaways from 'The Great Door Knocking Debate' at ICLV
Opinion
A months-long debate with self-proclaimed, door-knocking champion Ernesto Vargas culminated at ICLV in 'The great door-knocking debate.' Here are our top takeaways
by Rachael Hite Aug 16
7 door-to-door sales secrets to make you a better door knocker
Self-proclaimed door-knocking champ Ernesto Vargas will be onstage at ICLV this week, helping attendees hone their presentation skills to engage with the people they encounter
by Ernesto Vargas Aug 7
Read the signs to make your door knocking more effective
When you’re out door knocking, reading the signs can give you insight into the needs and concerns of the people you meet
by Ernesto Vargas Jul 28
Stop being needy! Start delivering value like UPS
Opinion
When Ventura County, California, agent Ernesto Vargas is out door knocking, he’s always looking for ways to add value to his pitch
by Ernesto Vargas Jul 1
Door-knocking is personal. Stop trolling your colleagues
Opinion
With hundreds of comments on our coverage of Ralph Yarl's shooting, what does it say about door-knocking, and where do we go from here?
by Rachael Hite Jun 9
Readers weigh in on the (ongoing) door-knocking debate
Opinion
Some agents call for caution, while others call to end the practice amidst rising concerns over gun violence
by Jessi Healey Jun 9
Learn the strategies of this self-proclaimed ‘door-knocking champ’
Opinion
As community life and face-to-face interactions become more rare, door-knocking as a lead generation and nurturing tool becomes even more powerful
by Ernesto Vargas Jun 1
Agents, stay off my grass and don't knock on my door
Opinion
While the conversation around door-knocking is compelling, it's not a prerequisite for success in the real estate business
by Teresa Boardman May 19
9 ways to get new clients without having to door knock
Door knocking can feel invasive, and some agents might even find it a little intimidating. Here are some great alternatives
by Darryl Davis May 16
Have a plan, bring a buddy: How agents door-knock today
Opinion
You told us it works and that you need to be safe while doing it. Here is what our readers (and the data) have to say about door-knocking for listings and new business
by Rachael Hite Apr 26
Don't knock door-knocking. The benefits still outweigh the risk
Opinion
How unsafe is too unsafe? Is it time to forget about door-knocking, or can real estate agents still make it work effectively?
by Wendy Legerton Apr 25