Real estate is an industry based on facial recognition. When you ask people, 'Who sold your home?' they almost always answer with their agent’s name — not the brokerage name
Opinion
Companies should evolve with the times, but the logo should remain consistent as a touchpoint for consumers
Image matters
Get more likes, shares and leads using these tactics
Cognitive computing is part of real estate's future
Follow these rules before hitting publish
Celebrating with people will bring you more business than selling to them
It's not a silver bullet, but it can be valuable
Opinion
You don't have to wear couture, but you should always present your best self to the world
Latest and greatest in visualization technology will blow your mind
What the real estate industry can learn from Facebook's problems
Wow your audience with skill, preparation and professional imaging
New tool brings audio, video, music, other features to digital photos
Product Review: Color, Instagram and Path
Realtor Notebook