Life is the force that will define the 2024 spring housing market
Team leader and new Inman contributor Diana Sutherlin says agents must approach the spring market with enthusiasm, preparation and adaptability, and be ready to navigate every opportunity
by Diana Sutherlin Dec 20
Lesson Learned: Build your business by making connections
Find out how Seattle real estate broker Val Burmester started her business by making exceptional connections from Day 1
by Christy Murdock Dec 19
'Grow, grow, grow': Realtor.com's plan to come out swinging in 2024
Realtor.com is ramping up its competition with rival portals heading into the new year as it rolls out enhanced listing-focused products for agents, CMO Mickey Neuberger told Intel exclusively
by Daniel Houston Dec 13
3 simple, must-know truths about lead generation
What differentiates effective, successful agents from those who aren't seeing results? According to broker and new Inman contributor Joseph Santini, it's the willingness to lead-gen consistently
by Joseph Santini Dec 12
9 telltale signs it's time for a marketing refresh
The Agency President Rainy Hake Austin outlines the factors that offer an early indication it's time to rethink and switch up your marketing strategy for the new year
by Rainy Hake Austin Dec 12
Sick and tired of low production? 5 tips to raise your numbers in 2024
If you’re frustrated by a lack of clients and a sluggish market, Jimmy Burgess suggests it’s time to get back to basics with these proven lead-gen strategies
by Jimmy Burgess Dec 7
ONE Sotheby's taps Compass alum Lena Johnson as CMO
The marketing executive spent 8 years at Vogue before transitioning into real estate and was instrumental in the founding of Compass' luxury division
Why should I talk about personal stuff on Instagram?
This week, Sue 'Pinky' Benson explains why you should be posting about personal stuff on Instagram and how it benefits your audience, and ultimately, your business
by Sue Benson Nov 27
Turn your database into an ATM. 6 rules to ENGAGE
Jimmy Burgess shares this step-by-step program to help you make the most of your sphere of influence and incoming leads so that you have a never-ending supply of real estate clients
by Jimmy Burgess Nov 10
8 video marketing strategies that grew my real estate team
According to team leader and new Inman contributor Sarah Bennett, video marketing provides tremendous return on investment when you follow these strategies
by Sarah Bennett Nov 7
Win new business by showing past clients you're a market expert
Agents are scaring up business from buyers and sellers in a tight market by reaching out to their sphere and providing insights that are unique to their market and situation
by Matt Carter Nov 2
Jordan Cohen knows what to say and do to win the listing every time
Want to join the ranks of the top listing agents in your market? Trainer and author Bernice Ross says that these proven strategies and tactics can help you become a top listing agent as well
by Bernice Ross Oct 31
Lesson Learned: Stay open to the possibilities
Find out how Compass development expert Dan Parker brings a lifelong love of design to his work with the city's biggest developers
by Christy Murdock Oct 30
Las Vegas brokerage leans into spooky season with 'Saw' parody
Simply Vegas got into the Halloween spirit with their latest recruitment video, a take on the popular 'Saw' horror movie franchise
by Ben Verde Oct 27
Starving for clients? Double down on these 5 marketing basics
Nearly 25 years in, Las Vegas broker Alex Adabashi has seen the ups and downs of many markets. Learn the tried-and-true strategies he recommends to generate and convert more leads
by Alex Adabashi Oct 27