4 ways to keep up with Facebook’s algorithm change
Focus on posting content that people can relate to or gain value from, and you'll stay relevant
by Randy Char Mar 27
Spring Forward: Jim Walberg on the ‘client touch’ strategy
The Bay Area Team’s Jim Walberg shares why it’s so important to focus on the seller’s needs first
by Matthew Shadbolt Mar 26
4 tips for making your customer service unforgettable
Merely asking for a favor can help increase a salesperson’s chances of sealing deals
by Kathleen Kuhn Mar 22
7 inside tips for working with millennial buyers
Check your stereotypes at the door
by Kayla Matthews Mar 19
New Alexa skill lets your clients 'Talk To The House'
Software for Amazon Echo can be used to guide and inform open house guests and listing tours
by Craig C. Rowe Mar 16
Is your real estate brand in desperate need of a revamp?
What to do when your competitors are thriving, and you aren't
by Laura Viñalet Mar 13
TotalBrokerage might be the total package for running your office
TotalBrokerage supports multiple forms of real estate business management in a clean user experience and creative solutions
by Craig C. Rowe Mar 12
Purplebricks fined nearly $16,000 in Australia over misleading marketing
The U.S. division of the much-hyped company, which promises "low, fixed fees" for clients, says its marketing strategy is different stateside.
by Emma Hinchliffe Mar 9
ICNY 18 Marketing: Using 3-D tours to create a lifetime client funnel after closing
The next generation of 3-D tours promises to shake up the conventional notion of dip marketing
by Inman Mar 8
Houzz unveils new logo that looks like an 'h' and a house at once
Renowned graphic designer Paula Scher explains her creative process in coming up with a new emblem for the home design website
CRM and website provider iHouseweb wants to be your everything
Company offers more than 300 IDX website templates, one-on-one training and a CRM app.
Leadership Lens: Consolidate the MLS!
NextHome’s CEO James Dwiggins offers some thoughts on the future of real estate leadership
by Matthew Shadbolt Feb 22
7 steps for auditing your real estate team’s brand
Take a good hard look at your growth, marketing and competition
by Laura Viñalet Feb 15
Sally Forster Jones Group
The L.A. top producer and her 25-person team were swayed by Compass's 'innovation, tech, marketing and support'
by Gill South Feb 8