Learn more about a North Carolina 'pay-for-play' scheme, and get new ideas for optimizing your marketing while providing clients with the finance-related guidance they need
Rick Guerrero speaks with digital marketing expert Josh Ries about the impact and potential of TikTok for real estate marketing and lead generation
‘Others are all doing the same thing, so I’m doing something different,' said Babs De Lay, a top Utah broker who recently grew a large following on social media
The end of summer can be one of the best times to reignite your marketing and reconnect with your community. Coach Darryl Davis shows you how
Capture attention and build relationships by helping your clients navigate the implications of headline-grabbing topics, Josh Ries writes
The real estate industry has a math problem with rising customer acquisition costs and declining client loyalty. Broker-owner Amy Stockberger looks at ways to reverse the trend
Agents who use AI will replace those who don't, but how do you use it the right way? Digital marketing expert Colin Hull shares strategies to help you leverage the productivity potential
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How design-forward marketing is reshaping customer experience and agent success
Tune in to Inman Access as Alyssa Stalker teaches you to create branded content that scales along with your real estate business
The 7-figure business-building agents are quietly laying the groundwork for Q4 during the summer, Coldwell Banker Warburg's Kevelyn Guzman writes
Initiate, don't wait, to build momentum in your business, Jimmy Burgess writes. Here he offers 5 texts to send and see results
Each AI agent does precisely what a person charged with each job can do: manage ad spend, write about local events and market trends, adjust SEO tactics and follow up on new leads
Inman shines the spotlight on the industry's top luxury agents and brokers by announcing the 2025 Golden I Club winners
A beautifully staged home sells faster. Stage yourself with a compelling personal brand, Stacey Ross Cohen writes, and you'll find an enthusiastic audience of buyers and sellers who need you
Sellers and buyers both seem dug in on their price, so we asked: What's happening with home prices in your market, and how are you setting expectations with clients?