Jimmy Burgess and digital marketing expert Josh Ries break down a system for creating multiple marketing opportunities from each open house
Starting strong means building systems early. Marketing expert Alyssa Stalker shares how to set up the right tools and habits from Day 1
Develop know, like and trust recognition with a headshot that grabs attention for all the right reasons. Author Stacey Soleil shows you how
Jimmy Burgess and marketing expert Jason Pantana share perspective on the power of artificial intelligence tools and their place in the modern agent's toolbox
New entrants, including Métier Maison and Luxboro, are deploying AI and other technology tools to enhance marketing content and videos amid a challenging time for the housing market
In slower markets, agents who are strategic, creative and proactive rise to the top, Coldwell Banker Warburg's Kevelyn Guzman writes. Those who wait for conditions to change get left behind
Opinion
Real estate pros have let tech platforms and restrictive policies chip away at agent value for too long, coach Darryl Davis writes. Let the people who earn the listing own the lead
The more people know, like and trust you, industry veteran Terry LeClair writes, the more you’ll see your business and reputation flourish
The Agency cofounder will cut the asking price of 235 Oceano Drive by $100K each consecutive Monday following the auction's launch, until the property sells, to create urgency
Go beyond the basics with these under-used Instagram features that can help you boost reach, build trust and create real conversion opportunities, marketing expert Alyssa Stalker writes
2 months after purchasing a 17% stake in the firm, CoStar Group has reached an acquisition deal of $1.9B. The bid still faces approval from Domain shareholders and Australian officials
Forget fancy cameras, Drew Thompson writes. Real estate videos that sell are about connection. This AI stack turns photos, your voice into an emotional engine that makes buyers need the keys
Build your brand around a location or property type you're passionate about, Nick Schlekeway writes, and watch your business take off
Forget same-old, same-old flyers and social media posts. Trainer Rachael Hite offers smart strategies for using Canva to streamline your marketing and communication
Jessi Healey breaks down Meta’s new AI app, Instagram’s creative updates, and the fine line between funny and flop when brands go viral