25 brilliant pieces of advice for 2021 from Inman readers
Real estate professionals on Inman's Coast to Coast Facebook group page recently offered Brad Inman tips for 2021 ranging from playful to earnest. Here are the top 25
by Lillian Dickerson Jan 21
How to step up your listing video game in 2020
Now that agents are relying more and more on property videos, what can they do to step up their game and boost their production value? Drew Appolonia, video manager with BorrowLenses, answers our most pressing shooting and editing questions
by Brandon Doyle Jun 18
How these agents are getting listing videos right
Every house has a different story to tell. How do you make sure you're representing it well through video? Here are a few examples of different video styles and what makes them stand out
by Troy Palmquist May 4
A woman upset at something she sees on a screen
Avoid these blunders when undertaking this marketing staple
by Rob LeRoy Mar 13
Fake it 'til you make it in real estate? Absolutely not
You don't need to change around your entire image to attract business
by Matt Bonelli Feb 22
Real estate agents: Stop commoditizing yourselves
How do you describe what you do to consumers?
by Matt Bonelli Feb 15
The most important thing homebuyers should consider
Be kind to your future seller self
by Peter Lorimer Dec 30
Zillow opens up listings to pro-quality video for a fee
Agents no longer need to use listing portal's app to add video to listings
by Teke Wiggin Nov 3
One Bay Area brokerage is taking agent videos to the next level
Ever been to a real estate film premiere? Get your popcorn ready
by Britt Chester Sep 30
With Magisto, video creation just gets easier
Publish professional, effective listing content online in true DIY mini movie fashion
by Craig C. Rowe Mar 4
Lockbox destroyer puts fresh twist on agent video marketing
Realtor's video series aimed at highlighting the many decisions agents make when serving clients
by Teke Wiggin Oct 9
360-degree listing videos are coming to YouTube
Video portal will support technology that lets viewers choose perspective
by Teke Wiggin Jan 6
What do Realtors really DO all day?
Hint: We're not sipping mojitos and sitting poolside -- really
by ActiveRain Sep 23
Model Allira Cohrs' breasts star in luxury listing video
You tell us: brilliant marketing ploy, or beyond the pale?
by Teke Wiggin Sep 17
With the right video content, agents are no longer just a salesperson, but a trusted real estate concierge
Give your sphere of influence valuable data and advice, and they will become faithful fans