Real Estate Marketing Ideas & Strategies
Your real estate website is your window to the world. It allows potential clients to see your experience, your business acumen and connect with you should they wish to take the next steps
3 new expert-led classes available right now with Inman Access covering the latest industry news, social media opportunities and learning what consumers really want in today's market
Hosting a budget-friendly real estate seminar doesn't have to be overwhelming or expensive — all it takes is a bit of creativity and planning ahead of time so you can make sure everything runs smoothly on the day of the event itself
No matter what the market renders, there are key actions we can take as Realtors that’ll improve our business
Cold calling can be an intimidating prospect for many real estate agents, but it doesn’t have to be. Turn cold calls into warm leads and drive more sales for your business
Opinion
Don’t be afraid to be bold and daring with your design choices this year. We are venturing into better, brighter times, and our homes are a direct reflection of that
Although AI isn’t likely to replace agents any time soon, those who fail to embrace these powerful tools will lose significant market share to those who do
Your clients will always surprise you with questions that you may not know the answer to, but it is our duty to be educated, knowledgeable, and a source of information and value to our clients
This is the market where opportunity abounds for the diligent, professional agent. Homeowners who have been unable to sell their homes need your expertise
Cheplak spouted client case studies, citing reductions in Zillow ad spends in lieu of custom, individual emails, telling agents to get back to basics at Inman Connect New York on Thursday
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Real estate agents should prepare to point consumers toward information that will help them navigate a return to a normal, slower market, Anthony Lammachia said at ICNY on Wednesday
Social media coach Chelsea Peitz shared a 3-step plan for agents looking to find their voices in a video format at Inman Connect New York on Wednesday
Matt Lionetti and Tyler Whitman, of The Agency, and Sarah Desamours, of Douglas Elliman, shared their strategies for authenticity on social media with attendees at ICNY on Wednesday
James Becker, Nancy Almodovar and Richard Grossman spoke at Inman Connect New York on Tuesday about strategies they've employed recently to generate new business
In 2023, if you put an emphasis on the art of human connection and tap into your ideal clients, you have a chance to see the success you're after using the platform
From inspiration to education, you can find all the fuel your brain needs from these YouTube channels
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