Dear Marketing Mastermind: How do you maximize online marketing?
3 burning real estate marketing questions — answered
by Christy Murdock Sep 11
The psychology behind pricing a home in the luxury sphere
Luxury agents can’t just pluck a number out of the air — sometimes they need to look to other markets or tap into what fellow agents think
by Gill South Sep 11
5 ways to market your real estate listing like a top producer
Attracting buyers is no longer a matter of just posting information and listing photos in the MLS
by Jordan Scheltgen Sep 11
8 gorgeous property websites that'll inspire your marketing
Make the most of your listing’s site design by taking a cue from this masterclass of website design
by Amy Puchaty Sep 8
The Inman Weekender, September 8-9, 2018
The week's top real estate industry stories and practical advice to use this weekend
by Matthew Shadbolt Sep 7
5 pro tips for using Instagram and Facebook stories in real estate
Katie Lance shares advice on how to connect with potential clients using these social media vehicles to build the know, like and trust factor before you even meet in person
by Katie Lance Sep 7
News Corp. headquarters
News Corp.'s acquisition of Opcity is huge because it has a referral fee business model where customers are worth 36x more than a lead
by Mike DelPrete Sep 6
The Inman New Agent Toolkit
A collection of our best tools and tips for getting started in real estate
by Inman Sep 5
WATCH: How to build a brand consumers love
Loren Brill, owner of the fastest-growing cookie dough brand in the country, shares her story at ICSF
by Inman Sep 5
Inman Archive: Opendoor
All our ongoing coverage of real estate instant offer company Opendoor
by Inman Sep 4
How to make social media work for you in luxury real estate
These highly replicatable strategies stem from one simple fact: people love to look at houses
by Joshua Jarvis Sep 4
How to truly tap into what luxury homebuyers want
Appeal to ultra-wealthy buyers’ reptilian brains, and focus on the luxe creature comforts that everyone appreciates
by Bernice Ross Sep 4
WATCH: Getting agents to use the leads you are paying for
Robert Slack, Lisa Sundberg and Lane Hornung talk online leads at Broker Connect
by Inman Sep 2
Zillow's updated Premier Agent comes to NYC, StreetEasy
Changes to the Premier Agent program have resulted in higher quality leads for agents, more connections, Zillow says
by Patrick Kearns Aug 31
Inman Archive: Zillow (2017-Present)
All our ongoing and archived coverage of technology and media brand Zillow
by Inman Aug 31
WATCH: Referrals vs. lead gen — which is best?
3 real estate pros hash it out onstage at Inman Connect San Francisco
by Inman Aug 31