Summer prospecting playbook: 3 ways to build momentum while everyone else hits pause
While colleagues are taking vacations, Amy Corr writes, you have the opportunity to lean in on lead generation and personal connections that pay dividends for years to come
by Amy Corr Jul 31
Anywhere inks enterprise deal with powerhouse platform Canva
Affiliates will have free access to Canva Enterprise starting in Q4 2025. It includes preloaded branded templates and seamless integration into Anywhere's other marketing platforms
by Marian McPherson Jul 30
Why most real estate blogs fail (and how to drive traffic with yours)
Marketing expert Jon Krabbe deconstructs the common mistakes you might be making and offers a smarter content plan for your blog
by Jon Krabbe Jul 30
4 barriers to communication that cause your audience to tune out
We're all fighting to get our brand voices heard in today's crowded marketplace, Kyle Basila writes. Here are the factors that could be impeding your communication
by Kyle Basila Jul 29
Tool Kit: How to tame AI before it eats your business
Artificial intelligence has the potential to separate agents who are willing to use and adapt to the technology from the rest, Rachael Hite writes, while it leaves those who refuse to use it behind
by Rachael Hite Jul 29
You’re leaving money on the table when you don’t know your numbers
Troy Palmquist talks with Sean Soderstrom of Courted about how agents and brokers can use data more effectively to transform their businesses
by Troy Palmquist Jul 28
AI, AI, AI: Ads, oversight and the age of the algorithm
AI is transforming real estate marketing, policy and platforms. From automation to oversight, Jessi Healey weighs in on what agents need to know now
by Jessi Healey Jul 28
5-second rule: What a homepage needs to make visitors stay
Marketing expert Jon Krabbe shares strategies that optimize your website to immediately engage visitors, reduce bounce rates and improve lead capture
by Jon Krabbe Jul 28
Can a $1 price tag get your lagging listing off the books? The Download
As the $1 listing trend gathers steam, it's time to take a closer look at how it works and whether it's right for your sellers
by Christy Murdock Jul 28
Putting it all together: The complete guide to working with athletes and celebrities
We've rounded up all five days of Cara Ameer's advice on working with high-end, high-profile, high-stakes clients from the worlds of sports and entertainment
by Cara Ameer Jul 26
How an agent becomes 'the chosen one' for celebrities and athletes
In Part 5 of her 5-part series, Cara Ameer provides insights for both renters and purchasers, plus strategies for ensuring you become the go-to for high-profile luxury clients
by Cara Ameer Jul 25
Conferences are goldmines (if you know how to film them)
Troy Palmquist talks with video content expert Ransome Tucker about why every agent should be capturing (and sharing) content at professional conferences
by Troy Palmquist Jul 25
Stop telling agents what to say. Teach them how to talk instead
Troy Palmquist talks with Justin Benson, founder of Shilo AI, about how personalized, consistent coaching can make agents more effective
by Troy Palmquist Jul 24
How an Oklahoma agent turned a $35 list price into marketing magic
The share of ultra-low listing prices is up 24% since 2024, according to Realtor.com. Inman spoke to an agent about the upside — and downside — of the tactic
by Marian McPherson Jul 22
The Grok meltdown: Cautionary AI lessons for every agent
Human judgment isn't optional when you're working with AI tools, trainer Bernice Ross writes. It's essential for understanding how they can go wrong, so you can protect your brand
by Bernice Ross Jul 22
Does your social media suck? Take this summer marketing audit
Great social media strategy means doing everything more intentionally
by Kyle Basila Jul 22