Real Estate Marketing Ideas & Strategies
A service-oriented approach leaves you and your clients feeling better about every interaction. Find out how to reach out in a positive, authentic way
Has your marketing presence taken a tumble? It may be time to review your current plan and make sure that you are not making these common errors
Being a small business owner in a down economy can feel like a heavy burden, but take heart! Smart budget tactics and collaboration can help you weather the storm
If you want to be the best of the best, then you'll have to do more than the rest
Wondering what to do about that 'stale bread' listing? Here's how to get it noticed for all of the right reasons
Broker-owners Nancy Almodovar, NAN & Co. Properties and Ian Hoover of Deacon & Hoover Real Estate share their secrets about how they leverage their brands
Derek Thompson, writer for The Atlantic, explains why people like what they like and how to use that knowledge to sell, at ICLV
Getting listings in this market doesn't require breaking the bank. Instead, consider both conventional and unconventional methods, and leverage available resources to increase your earnings, productivity and enjoyment
No matter what kind of market environment you're experiencing, there are opportunities for growth and decline. It's the skills you build that determine what will happen to your business
Now that things are stabilizing, at least in terms of competition, agents will need to do more to market their in-person open house, and ensure those who show up are made part of their CRM
Learn how to use Instagram Reels to not only grow your business but also earn money too with mother-son duo at ICLV
This fall at Inman Connect is the time to build out your new playbook to make the most of the rest of 2022 — and lock in a rock-solid plan for your 2023
Opinion
As Compass pulls back on sign-on sweeteners and downlines ain’t what they used to be, some newer agents are having to learn how to build a business from the ground up — all over again
Opinion
This month’s situation: A seasoned agent takes the leap into social media, only to have it backfire on her and require guidance from her broker
Select Subscribers save 50% on tickets to ICNY for a limited time.
Opinion
Creating a great Facebook strategy means balancing the spontaneity of social media with the intentional aspects of effective marketing
Stop overcomplicating the process of creating a video content strategy to market your business and your listings. Jimmy Burgess helps you get started with a video content strategy
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