SCOTUS upheld the TikTok ban. Here's what agents should do now
The Supreme Court upheld ByteDance’s divestiture deadline Friday. Experts Katie Lance, Cynthia Seifert and Jessi Healey offer solutions to help agents navigate this major shift
by Jessi Healey Jan 17
What you need to know about upcoming cold call rule changes
For real estate agents, changes to the Telephone Consumer Protection Act will mean being extra careful with how you gather leads, contact potential clients and manage consent
by Darryl Davis Jan 17
Avoid these 5 cringey real estate social media turnoffs
Want to add value and connect with potential clients through your social media platforms? Rachael Hite offers must-dos and never-dos to help you build know, like and trust authority
by Rachael Hite Jan 16
powerful chatgpt prompts for real estate agents
Agents who lean into using AI to serve their clients at a higher level, Jimmy Burgess writes, will absolutely outperform the agents who don’t embrace this technology
by Jimmy Burgess Jan 16
What not to post: 9 common social media mistakes to avoid
Discover the biggest social media missteps real estate agents make from expert Jessi Healey so that you can sidestep them and keep your brand polished, professional and generating leads
by Jessi Healey Jan 15
Rocket lays groundwork for Super Bowl ads with 'brand restage'
In addition to subtle tweaks to the company's logo and other details, brand revamp is aimed at positioning Rocket as a fintech platform supporting an 'end-to-end homeownership experience'
by Matt Carter Jan 14
Wasted spaces, bad odors, crazy colors: 9 buyer turnoffs to avoid
In this market, many buyers are moving on to the next one when they see flaws, agent Jonathan Pressman writes. Use this list to avoid the ick factor and get deals done
by Jonathan Pressman Jan 14
6-year Restb.ai study: white kitchens, islands dominate
Such reports allow listing agents and their sellers to apply actual data to the resell value of a renovation, an often challenging issue to tackle because of the time and money they require
by Craig C. Rowe Jan 13
10 FREE tools every real estate agent should check out for 2025
This year isn’t about working harder — it’s about working smarter, coach Darryl Davis writes. It’s about learning new skills and fine-tuning your solutions
by Darryl Davis Jan 13
Trending: Say bye to fact-checkers, hashtags and TikTok
Jessi Healey dives into social media’s latest shifts, from Instagram’s hashtag update and Meta’s fact-checker removal to the TikTok ban and rising platforms like Threads and Bluesky
by Jessi Healey Jan 10
5 ways my AI twin connects me to clients, helps generate content
Looking for more help in your business? The answer might lie with an AI-generated twin who can take on some of the communication tasks on your behalf, Rachael Hite writes
by Rachael Hite Jan 10
Here's what the listing of the future will look like
Tune in to Inman Access, and learn how high-tech solutions are changing the way you handle listings and get them to the closing table
by Inman Jan 9
How to build a real estate business with proven strategies
Ready to get growing in the new year? Jimmy Burgess shares practical, actionable strategies to help you meet your goals
by Jimmy Burgess Jan 9
Why Pantone’s 2025 Color of the Year is right for real estate brands
If you’re considering a fresh new look for your marketing collateral and platforms in 2025, marketing expert Jon Krabbe writes, Mocha Mousse is a perfect choice
by Jon Krabbe Jan 8
4 secrets for making every moment count in real estate
Real estate success is about more than closing deals, Nick Schlekeway writes. It’s about becoming an indispensable resource for clients and creating value that goes beyond transactions
by Nick Schlekeway Jan 8
Take your mark, get ready, fence! to generate business in 2025
Broker Annette DeCicco offers lessons learned from her father, a hall-of-fame fencing coach, that can be your roadmap to generating more leads in 2025 and beyond
by Annette DeCicco Jan 7