Real Estate Marketing Ideas & Strategies
Need a pep talk? Coach Darryl Davis offers a little wisdom to help you remember your value and navigate the difficult waters of client service
Since April 10, brokerage websites across the country have been dark as BoomTown scrambles to resolve service disruptions. The outage has already impacted the bottom line, agents told Inman
Opinion
Forget the infographics, lists and pie charts, broker Teresa Boardman writes. Instead, tell a compelling story about how you've helped your clients
If you want to build the listing side of your business post-NAR settlement, Jimmy Burgess has 30 practical, actionable, doable strategies tailor-made for this moment
When you think about who you’re speaking to and what they want to hear, The Agency's Rainy Hake Austin writes, you’ll be rewarded with a full pipeline, satisfied customers and great ROI
This step-by-step listing presentation blueprint from Jimmy Burgess and your listing appointments will be like Chick-fil-A on a Sunday — closed
In the first of her 2-part series, marketing expert Marci James offers insight into making the most of your digital presence with search engine optimization
Stronger buyer demand, higher listing prices and faster list-to-sale timelines have made the week of April 14 'the best time to sell,' according to Realtor.com
If the proposed settlement is approved, multiple listing services will be forced to nix the buyer commission field by July. Now is the time to prepare, writes author and trainer Bernice Ross
Roomvu provides ready-made topical content themes and short-form messaging tactics to help users integrate digestible, shareable video into more expansive marketing plans
Most agents say they've heard from competitor brokerages in recent weeks. Intel examines what's on their mind as they decide whether to stay — or bolt
As the seasons change, coach Darryl Davis writes, it's time to freshen up your marketing and breathe new life into your connection with your sphere of influence
Opinion
Diversifying your social media is essential amid TikTok's uncertain future. Jessi Healey explains how to expand and safeguard your online presence
Learn how Jackson Hole, Wyoming, luxury broker Latham Jenkins put together a marketing narrative that achieved extraordinary results
Are you willing to 'peel the orange' for your clients? This viral TikTok trend has trainer Rachael Hite asking you to evaluate your brand and its appeal to consumers
AI tools are poised to revolutionize every aspect of real estate, Jimmy Burgess writes. Step out of your comfort zone and put his recommendations to work for you
Purchasing a domain to build up content and expert reputation is one of the most valuable strategies for an agent starting out in the industry, marketing expert David Marden writes