Real Estate Marketing Ideas & Strategies
Although AI isn’t likely to replace agents any time soon, those who fail to embrace these powerful tools will lose significant market share to those who do
Watch this week's newest classes now. Join Inman Access to unlock all the knowledge right at your fingertips
Real estate agents should prepare to point consumers toward information that will help them navigate a return to a normal, slower market, Anthony Lammachia said at ICNY on Wednesday
Social media coach Chelsea Peitz shared a 3-step plan for agents looking to find their voices in a video format at Inman Connect New York on Wednesday
Matt Lionetti and Tyler Whitman, of The Agency, and Sarah Desamours, of Douglas Elliman, shared their strategies for authenticity on social media with attendees at ICNY on Wednesday
James Becker, Nancy Almodovar and Richard Grossman spoke at Inman Connect New York on Tuesday about strategies they've employed recently to generate new business
In 2023, if you put an emphasis on the art of human connection and tap into your ideal clients, you have a chance to see the success you're after using the platform
From inspiration to education, you can find all the fuel your brain needs from these YouTube channels
Houses of this period are hitting the market all across the country. Many require updates and renovation to meet the needs of today's buyers
If you’re ready to build your brand on a site exclusively devoted to real estate professionals and enthusiasts, Foiye is the place to be in 2023
Look to investment and second home properties as a way for your agents to maintain income and grow their businesses – especially in a changing market
Whether it’s a brand-new listing or last year’s listing that’s still languishing on the market, these updates will make it look like new
Tune in to this week's latest classes to stay ahead of the competition with Inman Access
Whether you're aiming to elevate your video content or shooting your first one, these ideas will help you reach more prospects, establish you as a local authority and spark your creativity
With the tagline, 'The right agent can lead the way,' the campaign includes broadcast spots and digital assets that show RE/MAX agents are equipped to help consumers through any market
Showing gratitude isn't something to do just at the holidays. Make it part of every day to grow and nurture your network
Uncertainty is putting pressure on real estate agents' databases. Hot leads have simmered, and suddenly business is harder to come by. That's why referrals are more valuable than ever