Broker Spotlight: Howard Payson, RE/MAX Town and Country
This week, the spotlight shines on Howard Payson of RE/MAX Town and Country. Starting with six agents in 2018, he now has a roster of 124 and is opening a second office
by Christy Murdock May 5
Real estate isn't a piece of cake. So why are we selling that lie?
Opinion
If we want to be seen as ethical, honorable, valuable professionals — we need to earn it. Think more accurate messaging, stop the false 'quick and easy' sales pitches, and leave cake to bakeries
Inflation woes? 5 tips for adjusting your budget for today’s higher prices
When you start looking at your expenses, you’ll probably find that there are plenty of places where you can cut enough costs to make up for some of the higher prices you may be seeing now
by Christy Murdock May 2
Inman Connect Las Vegas
Join thousands of real estate pros in August for Inman Connect Las Vegas to reconnect with colleagues, make new connections and learn new skills.
by Jodie Cordell May 2
No, really, he's a keeper: Florida real estate listing includes ex-husband
Investors Gone Wild Realty broker Crystal Ball is advertising her 'wonderfully rehabbed ex-husband up for grabs as tenant' at the home she's listing at 3819 Quail St. in Panama City, Florida
by Lillian Dickerson Apr 29
Stretch 1 listing into 9 pieces of content with Ryan Serhant
Opinion
Make your listings do the heavy lifting when it comes to creating content. Ryan Serhant explains how to create nine pieces of content from one listing that helps you sell homes
Position yourself as knowledge broker for your clients: 2 solid methods
Opinion
Realtors create challenges for themselves when they fail to learn about their local market. Here's how mining local data can make a difference
by Tom Toole Apr 29
Own the role of producer: Video marketing with Latham Jenkins
Learn how to make your video marketing pop and create a more effective, efficient and meaningful visual story. Wyoming agent Latham Jenkins offers insights and best practices for exceptional listing videos
by Christy Murdock Apr 29
Katey Bridges' viral TikTok fail sparks 'ah' moment for agent duets
One woman's social media mishap has become a font of inspiration for dozens of real estate agents who are 'showing their fit off' by posting duets with the accident-prone Texas TikToker
by Lillian Dickerson Apr 28
Broker Spotlight: Alyssa Brody, Development Marketing Team
Alyssa Brody and her brokerage, DMT, employ innovative processes centered on real-time data to create advanced algorithms that elevate the consumer journey, optimize engagement and increase sales conversion
by Christy Murdock Apr 28
Derek Thompson speaking at ICLV
The Atlantic staff writer and author Derek Thompson shares insights on progress and finding solutions
by Jodie Cordell Apr 26
7 ways to create name recognition with no budget
Opinion
No cash? Don't fret. There are plenty of ways to establish yourself as a new agent and make connections without spending a lot
by Darryl Davis Apr 26
Win 'em over! 7 steps for a fierce listing presentation
Opinion
Bring your confident self and exceptional service to every client opportunity. From there, follow these steps to devise an effective listing presentation that will have you winning listings like a champ
by Rainy Hake Austin Apr 25
5 simple scripts to reconnect with your sphere 
Opinion
Staying in touch with your sphere of influence is the foundation of building and maintaining your business. Here are a few authentic scripts for effective follow-up
by Darryl Davis Apr 25
Inman Connect Las Vegas
Inman Connect Las Vegas is right around the corner. Get your ticket now for the best price
by Jodie Cordell Apr 20
Ryan Serhant to agents: Find the 'and' in your personal brand
Find authenticity, lean into your passions and think about your future self, says 'Million Dollar Listing New York' star Ryan Serhant
by Lillian Dickerson Apr 19