winning
Opinion
Running a real estate business requires you to excercise many of the same mental muscles that runners do when they train
by Jimmy Burgess Mar 6
Inman Connect New York women in real estate
Smart, savvy, empowered women aren't just driving the real estate business – they're owning it
by Jodie Cordell Mar 4
Newrez partners with Patch news site to bolster mortgage originations
Building on the momentum of last year's Caliber Home Loans acquisition, Newrez seeks to be 'national go-to source' for mortgage info
by Matt Carter Mar 3
Real estate PR firm Lion & Orb roars into paid digital marketing with +AdStudio
Developed with Evocalize, +AdStudio is designed to help maximize positive industry media placements and support those instances with far-reaching digital branding plans
by Craig C. Rowe Mar 3
Got a new referral? 10 thoughtful tips for thanking the referrer
Here’s how to show gratitude to those who appreciate you enough to refer business to you
by Darryl Davis Mar 3
Selling brokers recruiting agents at Inman Connect New York
Selling brokers are often caught between managing their brokerage and their clients
by Jodie Cordell Mar 2
soft skills, communication, teamwork, team, agent appreciation month
Soft skills don't always come naturally, and real estate agents utilize so many in every transaction. Inman’s Dani Vanderboegh rounded up the top contributed how-tos, listicles and op-eds to help
by Dani Vanderboegh Feb 28
Susan Daimler CEO of Zillow at Inman Connect New York
Merging technology with a human connection is the secret to success in today's tech-centric market
by Jodie Cordell Feb 28
Is social media actually bringing you business?
Real estate agents are led to believe that there is a correlation between social media success and real estate sales success. It's time to separate facts from wishful thinking
by Teresa Boardman Feb 25
No, you don’t need the crime statistics. Here's why
Opinion
Hard numbers don’t mean much when it comes to the complexity of criminal behavior and its effect on neighborhoods and home values
by Christy Murdock Feb 25
'Who says?' Avoid spreading misinformation with fans and followers
Reputation is everything in real estate, and the wrong share on social media can undermine years of goodwill. Find out how to check out information before you pass it along to others
by Jay Thompson Feb 24
6 creative ways to reboot a chilly lead
Instead of focusing on the results themselves, focus on the activities that drive results. Use these methods to re-engage after an initial conversation and land the listing
by Tom Toole Feb 24
Tracy Tutor, Million Dollar Listing
Are you ready to become a top producer in your market? Then this is a must-attend event!
by Jodie Cordell Feb 23
Readers share the most outrageous fair housing violation they've seen in marketing: Pulse
Do people see fair housing language as a matter of 'ask for forgiveness, not permission' or do they take it seriously as the law of the land? This week, readers responded with their own examples of problematic language
by Inman Feb 23
15 ways to make your property descriptions more inclusive
By making property descriptions inclusive, you create the circumstances for fair housing
by Christy Murdock Feb 23
How to work with any personality type
Successful real estate agents can identify and adapt to different personality types. That helps to ensure a fruitful relationship over the course of the transaction
by Kathy Zorn Feb 23