What you should know about Sitzer | Burnett Week 2: Inman's Top 5
With Inman Top 5, you'll find the week's most essential stories, as chosen by our readers. Here are the most-read articles for Oct. 21 - 26, 2023
by Dani Vanderboegh Oct 27
Should your dream team be super-sized or narrowly niched?
While your professional journey is a personal one, luxury consultant Chris Pollinger says joining with like-minded individuals and building a team that's right for you can make all the difference
by Chris Pollinger Oct 27
7 massive mistakes most real estate agents are making right now
Uncertainty breeds error, and mistakes cause clients to find new agents. Avoid these agent blunders, and you'll find all kinds of opportunity, says Jimmy Burgess
by Jimmy Burgess Oct 27
Starving for clients? Double down on these 5 marketing basics
Nearly 25 years in, Las Vegas broker Alex Adabashi has seen the ups and downs of many markets. Learn the tried-and-true strategies he recommends to generate and convert more leads
by Alex Adabashi Oct 27
Alternative financing can offer a world of options for diverse buyers
Julia Lashay Israel outlines how non-interest loans serve religious communities with restrictions on borrowing while for non-citizens, ITIN loans open doors to homeownership
3 hauntingly good tips for elevating your Halloween marketing
Learn how Los Angeles Realtor Sierra Schotts turned her latest listing into an opportunity to have some fun during spooky season
by Sierra Schotts Oct 27
Broker Spotlight: Brian Fairweather of The Agency Palm Beach
Find out how this Florida brokerage leader combines selflessness, diligence and patience to achieve remarkable results
by Christy Murdock Oct 26
24 coaching strategies that will help your business soar in 2024
If you've been struggling with motivation, mindset and the strains of the current market, author and trainer Bernice Ross offers two dozen proven techniques to get you back on track
by Bernice Ross Oct 26
Want to recruit top talent? Master the art of virtual interviewing
According to brokerage growth expert Jim Turner, improving your virtual interview skills and setup increases your reach and your ability to connect with the best (and busiest) agents in your market
by Jim Turner Oct 25
Here's the old-school advice that's particularly outdated now
You've outgrown these scripts, objection handlers and other advice from mentors, coaches and brokers over the years
by Inman Oct 25
Future Agents: What will next-gen real estate pros be like?
New technology is opening the door for a new generation of real estate professionals. Find out what broker Stuart Collier says they'll be able to do with the help of integrated tech
by Stuart Collier Oct 24
Lesson Learned: Listen more than you speak
Find out how Jersey City real estate professional Diana Sutherlin puts her background in acting and marketing to work to improve client relationships
by Christy Murdock Oct 24
17 ways to audit your online content as Sitzer | Burnett unfolds
Are some of the issues coming out in the bombshell trial making you uneasy about your digital footprint? Find out what to check and how to make sure that your online content is kept current
by Christy Murdock Oct 24
Closing at all costs: Are your training materials too aggressive?
Opinion
Great agents know how to push past objections and get listings from the kitchen table to the MLS, but what if the training to do so crosses a line?
by Rachael Hite Oct 23
9 tips for maintaining a healthy relationship with your phone
Broker Pam Blair writes that, although you need your phone to keep in touch with clients and colleagues, it's vital to set appropriate and healthy boundaries around screen time
by Pam Blair Oct 23
Insider secrets to survive the shift to today’s skills-based market
Coach Verl Workman joins Bernice Ross to talk all things teams, growth and the demands of the current real estate market
by Bernice Ross Oct 23