Professional athletes make the perfect recruits. Here's why
Opinion
The soft skills and mental strength pro athletes call on for high levels of performance are remarkably similar to those shared by top producers
by Bridgette Hager Jul 12
Here are the mistakes agents must avoid: The Real Word
Opinion
This week, Byron Lazine and Nicole White discuss mistakes agents make when competing, consumer recession fears and the Marketeer
by Byron Lazine Jul 11
What to do when a customer calls about a home that is sold
Opinion
For too many agents, a call after the listing is sold is ignored. Instead, make it an opportunity and a springboard for adding value
by Tom Toole Jul 11
How to make the most of your time during a market slowdown
Opinion
A market shift is a perfect time to revisit your communication and best practices so that you can provide the best possible client service
by Julie Busby Jul 11
Circa 1950: What real estate agents need to know about housing styles from the 1950s 
Opinion
Housing from the 1950s is characterized by homogeneous style and post-World War II sensibilities, affluence and family size
by Gerard Splendore Jul 11
How to show your buyers you are a pro, even if you are new to the game
Inspiring confidence in your buyer clients means knowing the process from start to finish before you show that first property
How to mix, match and mirror your client's energy when things are not clicking
Opinion
When your customer’s personality style differs from your own, use the following techniques to keep the lines of communication open
by Tom Toole Jul 11
Bombshell commission lawsuit series and more: Inman’s Top 5 stories of the week (July 1-7, 2022)
Catch up on the most-read stories of the week, as determined by Inman readers. Here's Inman Top 5 for July 1-7, 2022
by Dani Vanderboegh Jul 8
Is your 2022 business plan holding up? Time for a reboot
Opinion
Many agents are taking a beat to rethink their business plans they wrote at the beginning of 2022. Is your plan ready to shift with the market?
by B. J. Sonderman Jul 8
Seeing contingencies come back? Your market is shifting
Opinion
As the market shifts, the reemergence of contingent transactions and contingency clauses can help you gauge the balance of power
by Bret Weinstein Jul 8
Watch your step: 5 closing pitfalls and how to avoid them
Opinion
There are many moving parts throughout the homebuying process, and they all need to be completed successfully before your client has their keys in hand
by James Harris AND David Parnes Jul 8
How activism (and real estate) are uniting AAPI communities
Opinion
The changing demographics of our nation require the real estate industry to continue to learn and welcome all people in our changing American population
by Tim Hur Jul 8
Top 5 luxury home features with Crestron
Opinion
A Crestron smart home intergrator helps to ensure that your luxury client's investment in smart home technology pays off
by Brandon Doyle Jul 8
Honey, pull over! How this agent gets 33,000 listing video views for $200
Of course, you'll feature that listing on the MLS, but how do you take your marketing to the next level with YouTube? Learn how to create targeted ads to get your latest listing more exposure
by Jimmy Burgess Jul 7
Broker Spotlight: Ian S. Hoover, Deacon Hoover Real Estate
This week, the spotlight shines on Pittsburgh broker Ian S. Hoover of Deacon Hoover Real Estate
by Christy Murdock Jul 7
Ready or not? 5 recruiting secrets to find the best candidate for your team
Opinion
Recruiting and retention are essential to controlling costs and ensuring that you onboard the best possible team for your business. Here you'll find simple strategies to end your staffing woes
by Chris Pollinger Jul 7