Creativity sells: How to help buyers see a world of possibilities
Opinion
Buyer sentiment is at an all-time low, but there are still options out there for buyers who are a little more open-minded. Help them expand their view and find the right home, even in a challenging market
by Christy Murdock Apr 20
You shared your biggest business regrets: Pulse
Last week, we asked readers about the things they wish they'd done, those they wish they'd avoided, and roads less traveled. Here are the regrets you identified
by Inman Apr 19
10 unique strategies to create listings where there are none
Opinion
Generating listings in today's competitive market can be done — as long as you have the marketing savvy and tech tools to help you. Bernice Ross spells out some top options to consider for your business
by Bernice Ross Apr 19
14 insightful tips for agents looking to save money in their business
From resisting shiny objects (so to speak) to taking advantage of local intern pools, here's how industry experts say agents can save their pennies in an ever-shifting market
by Lillian Dickerson Apr 18
Busted! 11 myths your clients believe about the current market
Opinion
In today's wild market, there are plenty of bad ideas on both sides of the buyer-seller equation. Here's how to correct those misconceptions so that everyone can get what they want
by Cara Ameer Apr 18
Agent retention woes? 4 tips to help reduce attrition
Opinion
The real estate industry has an abysmal agent retention rate. But it doesn’t have to be that way. Marcus Larrea, co-founder of Palm Paradise Real Estate, gives his winning formula for keeping agents happy and engaged, with your culture intact
by Marcus Larrea Apr 18
ReferralCloud aims for order in the disjointed referral market: Tech Review
Opinion
ReferralCloud was launched in 2021 and run by two agents in Las Vegas with a history of proptech entrepreneurship, was devised to 'try to make some order of the referral business'
by Craig C. Rowe Apr 18
Unproductive agents, homebuyer sentiment, Power Buyers: Inman's Top 5 stories of the week
Catch up quickly on the most significant stories of the week, as determined by Inman readers. Here's the Top 5 for April 8-14, 2022
by Dani Vanderboegh Apr 15
21 social skills today's real estate agents need
Opinion
If you’re new to real estate, here’s a quick how-to on getting up to speed socially with other agents. From client expectations to putting yourself out there, here’s what you should know
by Christy Murdock Apr 15
Leads, glamor, contracts: Survive the minefields of being a new agent
Newer agents sometimes come to real estate with the wrong expectations, or with little understanding of things like contracts and negotiation. Here's how the pros suggest avoiding those mistakes
by Jim Dalrymple II Apr 15
How to win a bidding war against a buyer who's paying all cash
Opinion
There are smart ways to overcome a cash offer for that apartment, condo or co-op your buyer really wants. Here's how to go about making your buyer's offer more competitive
Connect to convert: 11 tips for better social media engagement
Opinion
Being on social media is essential in the real estate industry today. It offers you the opportunity to connect both locally and with those who are part of the current relocation surge
by Jimmy Burgess Apr 15
Creating change: A guide to getting involved as an agent
Doing good in your community is good for you and good for business. Here's how to get started on your charitable journey
by Mauricio Umansky Apr 14
Feeling self-doubt? 4 tips for leading through imposter syndrome
Opinion
You may experience imposter syndrome from time to time as your business grows, you take on a new role in your real estate team, or when you are presented with a new and exciting opportunity. These feelings can be overcome so that everyone succeeds
by Adam Hergenrother Apr 14
'Bigger is not always better': 5 tips to elevate your social media
Regardless of how you feel about it, in this day and age, social media is a powerful tool. Here's how to put it to work for your real estate business
by Ricardo Rodriguez Apr 14
'Time for a price reduction': Having the tough conversation with your sellers
Opinion
Robust seller's markets don't last forever. Now is the time to start tracking DOM, months of inventory and pricing trends so that you can have the tough conversations required when the market downturn occurs
by Bernice Ross Apr 13