The line between iBuyer and brokerage is blurring
Opinion
Opendoor and Offerpad will now list homes directly. Ultimately, this new service, still in the early stages and not fully rolled out, represents a way for iBuyers to make money without having to actually buy houses
by Mike DelPrete Jun 11
Want to grow your team? Shrink it first
Letting a team member go is one of the hardest decisions a leader has to make, but it's also a critical step for your business. Consider these 3 mind blocks that may be stopping you from making the right call
by Andi Cummings Jun 11
'Team structures are winning' and other pandemic-era observations
Opinion
When a crisis ends, you remember two kinds of people: the ones who stepped up, and the ones who disappeared
by Kris Lindahl Jun 11
What team leaders can do to promote wellness and self-care
Many real estate agents have been working harder than ever through this challenging time, so here are some ways leaders can take care of their agents
by Mauricio Umansky Jun 11
How to make your business more efficient with a CRM
Use this time to do the foundational administrative work that agents can never get around to — like implementing a customer relationship management system
by Kathleen Black Jun 11
Dear Marketing Mastermind: Should I talk to my sphere about difficult topics?
Automated marketing won’t be enough to preserve your reputation as social change and messaging comes to the forefront — so it’s time to get clear on your values and be authentic
by Christy Murdock Jun 11
How my agent has been invaluable during this pandemic
Opinion
Don’t underestimate how difficult this time can be for your buyer or seller. Know your market, understand its nuances and be able to explain your contracts and addenda in plain English
by Jay Thompson Jun 10
A superior virtual tour will answer these 10 questions
Answering these questions live will give your prospective buyers the best virtual tour experience
by Nicole Solari Jun 8
The 7-second sell: How to maximize your listing's potential
Opinion
In the same way that most people visiting online dating sites are not looking for a “project,” a high percentage of today’s buyers do not want fixer-uppers. Help ensure your listing makes a great first impression with these essential tips
by Carl Medford Jun 7
Homesnap's Mazur: It's time for agents to go all in
In multiple talk tracks at Tech Connect, leaders in sales, fintech and proptech all agreed on one thing: The COVID-19 pandemic has totally changed how people market, sell and buy real estate
by Craig C. Rowe Jun 4
4 tips to boosting team productivity in the new world
Opinion
As we enter a time of recovery, our eyes go toward rebuilding. Team leaders can start with improving team productivity using these tips
by Chris Pollinger Jun 4
4 onboarding tips for managing a successful team
A part of running a successful real estate team is onboarding new agents. Putting together an effective onboarding program can increase productivity and establish great habits and work ethic from the get-go. Here are 4 tips
by David Parnes AND James Harris Jun 4
Side CEO: Other brokerages designed for 'average' agents
The CEO of Side doesn't call his brokerage a 'tech company,' and there’s no comparison to the other brokerages of the world, Guy Gal explained at Connect Now
by Patrick Kearns Jun 3
How collaborating on listings benefits agents and sellers
When agents join forces to list a property, clients get the benefit of multiple agents — their knowledge, Rolodex, market experience and more. Here are a few more reasons to open yourself up to the possibility of collaborating with another agent
by Santiago Arana Jun 3
No more silence: 3 women leaders call on industry to address injustice
Anne Jones, Windermere Abode owner and designated broker; Veronica Figueroa, eXp Realty Figueroa Team founder; and Tiffany Curry, Berkshire Hathaway HomeServices' first Black broker-owner, ask industry to face issues of racism
by Marian McPherson Jun 2
Want to keep your online profiles on point? Here are 5 tips
What people see when they Google you matters, especially when it comes to old and outdated profiles. Controlling your online presence is tricky, but doable. Just have a little patience, and follow these five tips
by Andrew Fortune Jun 2