Whether it was billboards and shopping carts or a pricey digital marketing campaign, here's your most expensive marketing mistake
If you met someone today, would they be able to look you up online 6 months from now when they need a Realtor? The answer depends on the effectiveness of your brand identity
If you want to use Instagram to promote one of your upcoming events, you need to take it seriously. These 3 critical elements help ensure your event is a smash hit
There are many reasons a past client or current friend may not reach out to you as their real estate agent. Don't take it personally
A service-oriented approach leaves you and your clients feeling better about every interaction. Coach Darryl Davis offers 9 strategies for reaching out in a positive, authentic way
Regardless of market conditions, listings are an essential component of a successful real estate business. Here's how to locate them
September is a fantastic time to refresh your listings and create unique, eye-catching marketing campaigns that will get your listings sold now
The partnership will provide members with its Renaissance web development and content management platform, luxury-focused lead generation tools and other innovations, REW says
Opinion
This week, you told us about the biggest marketing mistakes agents make, from failure to launch to failure to follow-up and more
Has your marketing presence taken a tumble? It may be time to review your current plan and make sure that you are not making these common errors
Ready to build more traction on your Instagram account? These essential tips will help you understand the differences between Facebook and Instagram audience building methods
Being a small business owner in a down economy can feel like a heavy burden, but take heart! Smart budget tactics and collaboration can help you weather the storm
If you want to be the best of the best, then you'll have to do more than the rest
A rebalancing market can be painful for agents. But it also presents opportunities for them to show off their marketing prowess, C-suite executives said last month at Luxury Connect
From C-suite to startup is an unusual path, but it's one that suits the challenge-driven and highly motivated broker, contractor and operational powerhouse
Opinion
As we jump into Marketing and Branding Month, we wanted to know: What marketing may feel out of date but still works like a charm?
