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Great marketing uses a framework that naturally grabs the prospect's attention and gets them to raise their hand and ask for additional information, Jimmy Burgess writes
With this week's half-percent rate cut from the Federal Reserve, agents are hoping sellers will finally get off the fence and loosen up some inventory to get the market moving
We've weathered the worst of our industry's perfect storm, Better Homes and Gardens Real Estate President Ginger Wilcox writes. Now it's time to get geared up for what's next
Falling mortgage rates should help boost home sales by nearly 10% next year. But in the meantime, inventory shortages and affordability challenges are keeping a lid on sales in many markets
A new preliminary injunction orders the Florida-based brokerage to stop issuing liens in California, and to stop enforcing its 40-year 'homeowner benefit agreements'
The Department of Housing and Urban Development partners with Zillow for 'Let's Make Home the Goal,' a campaign aimed at connecting minority communities with HUD pre-housing counseling
Carolwood's managing broker Nick Segal, alongside agents Shaun Alan-Lee and Jane Dorian, recently founded the white-glove service team, which operates in markets in SoCal and NYC
Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories, according to Inman readers
Inman's Power Wheels bracket contest is down to the 4 best real estate agent automobiles, as determined by your votes
In this exclusive video series on Inman, Windermere’s Principal Economist Jeff Tucker illuminates the latest stats, reports and numbers you should know. This week: The Fed's latest rate cut
Resourceful real estate consumers deserve better options, especially if they've been through the process a time or two
Opinion
In challenging the National Association of Realtors' Clear Cooperation Policy, Robert Reffkin writes, Realtors are upholding their highest moral, ethical and legal duties to serve clients
Fed easing was already priced into mortgage rates, but there's room for more relief if investors who fund most home loans get less skittish about prepayment risk and quantitative tightening
‘It is time to allow members the ability to choose where they allocate their membership and dues dollars between the local, state and national levels,’ Alabama Realtors wrote to NAR on Tuesday
