Your step-by-step, ultimate CMA presentation
Opinion
It’s not just what you say, but when and how you say it. The more masterful you are at communicating, the more successful and profitable you will be
by Darryl Davis Mar 11
The key to a bulletproof listing presentation? These 3 points
Every agent wants to win more listings, but few are willing to invest the time practicing. You must be willing to do the reps and craft your presentations so that sellers will likely sign with you. Here's how
by Tom Toole Jan 3
10 tips for a fierce listing presentation from 'Million Dollar Listing LA' stars
Here's how to illustrate to potential sellers that you're the best agent to sell their home — through solid marketing, a top-notch presentation and your personal expertise on the market right now
by David Parnes AND James Harris Nov 19
How Gary Gold and Tami Pardee win — and keep — luxury clients
'If you try to act like a friend, and all you want to do is sell homes, that's sleazy,' Gary Gold told an in-person audience at Inman Connect Las Vegas
by Matt Carter Oct 26
Your listing presentation makes me look bad. Stop shading your competition
Opinion
The best thing we can do for our businesses is be honest about the services we provide, how we work and even how the industry itself works. We need to promote our services without suggesting that the competition is greedy, incompetent or unethical
by Teresa Boardman Oct 21
Are you making these 9 listing presentation mistakes?
Opinion
Whoever controls the listings, controls the market. Avoid these common mistakes, so that you can have more control over your success, as well
by Thomas Mallette Apr 15
Compass launches new listing presentation tools
The company's S-1 filing emphasized its agent-facing tools as it prepares to go public
by Patrick Kearns Mar 11
How to wow your clients with a standout experience
Whether it's through scheduling regular check-ins or developing custom marketing opportunities, proving to your clients that you’re there to help them navigate the process while creating exciting moments is what will set you apart from your competitors
by David Parnes AND James Harris Mar 11
How to combat 5 common lies listing agents tell — and win the listing
Opinion
Be sure to always ask if the other agent has promised anything that you haven’t. That will be your opportunity to counter any lies with truth
by Carl Medford Mar 2
Defend your commission! 3 steps for showing sellers you’re worth it
Opinion
Here's how to differentiate and showcase your value from the get-go at the listing appointment
by Carl Medford Dec 14
Want more inventory? Nail the listing presentation
Everything in real estate is happening with rapid speed today. That's why you can't waste time with another boring presentation that does nothing to build trust. Here's what you can do instead to win the listing
by Faisal Susiwala Oct 23
NextHome launches luxury brand 'The Casan Collection'
The brand will aim "to be a new benchmark for how luxury real estate is represented, marketed, advertised and sold"
by Lillian Dickerson Oct 19