Titled 'Perfect Strangers,' the commercial is part of Broward, Palm Beaches & St. Lucie Realtors' stated goal of changing how consumers think of real estate agents
How does Compass' big acquisition of @properties | Christie's International Real Estate change the real estate landscape and the way you do business?
Rick Guerrero interviews mortgage pro and social media expert Kayla Kallender about the impact social media marketing can have in growing a business
Diversifying your marketing offering is not just about adopting new tactics, The Agency's Rainy Hake Austin writes. It's about meeting (and exceeding) the client’s changing expectations
Hit the refresh button with your sellers, and build buzz around the property before it expires
Find out how New York City associate broker Bruce Henderson puts his background in design, marketing and show biz to work for his real estate clients
From direct mail to elevated service standards, these strategies from trainer Bernice Ross are guaranteed to get people talking about you for all the right reasons
Century 21 said 'The Joy of Home' campaign reflects the moments that make homeownership worth it, despite the challenges today's homebuyers face
Find out how New York City real estate agent Andrea Wernick became a seller specialist and why she believes in the power of staging
While a systems reset might seem like a big undertaking, coach Darryl Davis writes, it’s also one of the most empowering moves you can make
You are the CEO of your own business, broker Zak Shellhammer writes. Prepare yourself with a business plan, clear goals and a positive and productive mindset
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In real estate, a brand is how clients feel about you and your service. Focus on their experience — not just yourself — to truly stand out
Educate yourself on what each generation values most, seek to understand their unique needs, and then adjust your approach as needed, trainer Bernice Ross writes
Branding expert Stacey Ross Cohen offers tips for building a personal brand that gets your message across and positions you to dominate your market
The latest iteration introduces customizable ad templates and an easier, more direct connection to Facebook accounts so campaigns can be created and launched in less time