Say goodbye to paper: Anywhere agents go digital with InstaCard
Through a new enterprise agreement with online reputation manager Real Grader, agents now have access to InstaCard, a digital business card designed to streamline networking
by Richelle Hammiel May 22
Reputation manager Real Grader lands Anywhere enterprise deal
Real Grader, a 2023 member of NAR REACH, offers a solution that measures the social reach of agents, as well as their impact on business research sites like Google My Business and LinkedIn
by Craig C. Rowe Aug 29
Don't let social media become your worst nightmare
Opinion
The wrong social media post is like a vampire: It lives forever and sucks the lifeblood of your reputation. Trainer Rachael Hite offers 3 tips to repel bad juju online
by Rachael Hite Oct 31
Don't feed the trolls: How to manage negativity on social media
How to handle annoying and fake comments on social media so you’ll always look gracious while keeping your cool
by Jessi Healey Apr 27
Motto Mortgage partners with SOCi for online reputation management
The growing marketing platform counts multilocation brands, such as Ace Hardware, Ford Motor Company and Smashburger as clients
by Matt Carter Dec 7
On a positive note: How to flip a negative review
Even if you disagree with everything the reviewer said, even if you think it’s “fake,” you have to respond
by Jay Thompson Feb 16
Get off your phone! 4 tips for keeping it face-to-face
Opinion
Meaningful outreach by way of tried-and-true practices have more of an impact than you might believe
by Fiona Petrie May 2
Connect the ICSF Speakers: How disinformation is screwing up your reality
Renée DiResta shares how to manage your brand integrity in an age of "disinformation"
by Inman May 31
Why one brokerage bleeds digital with top tech adoption
Scott Gibson, the head of one of LA's most successful brokerages, offers agents weekly classes on social media and marketing
by Gill South Sep 15
Build your online reputation through client video testimonials
EXIT Realty's Jeff Lobb discusses how to request natural videos that your clients can record in their own homes - and that you can email to your community without any coding or tech stress.
by Inman Apr 14
Facebook and LinkedIn are efficient tools for international reputation management
ReferBoost nudges happy tenants to write apartment reviews with Facebook referral campaigns
Startup Spotlight: Service lets landlords trace leads back to Facebook
by Teke Wiggin Nov 15
White paper is also a plug for 'Social Impact' marketing service
by Teke Wiggin Mar 14
Agents were asked to pay fee to remove 'complaints' against them
by Inman Jan 25
HootSuite, Honestly.com CEOs say active approach is key to building rapport
by Glenn Roberts Jr. Jul 28