Those satisfied clients need love, too, so make sure you're responding to their positive reviews with sincere appreciation
Facebook is an important marketing tool that, if used correctly, can help a real estate professional generate leads and stay top of mind with clients
Word of mouth (the digital kind) comes from online reviews and testimonials. Find out how to gather and use good words from your past clients to attract your next ones
What drives clients to leave reviews and testimonials — and how can you encourage them to do so for your real estate business?
Former 'Million Dollar Listing LA' stars share their secrets for building a thriving referral network and bountiful business
Convenience and COVID reintroduced customizable barcode technology. Here's how to make the most of scannable QR codes
Even if you disagree with everything the reviewer said, even if you think it’s “fake,” you have to respond
Internet trolls have evolved and intertwined into an ecosystem that fuels your business. How you interact will carve out your space from this point forward. Here are a few ways you can stay prepared
Opinion
No one wants to be on the receiving end of bad word of mouth, but it's best to be prepared. Here's how to handle it when things go wrong
Online reviews and recommendations are key to building credibility with potential customers and growing your business. Don't know where to start? Here are a few strategies to get your clients talking about you
Reviews can truly be the currency of your business. Here's how you can create a positive experience for all of your clients — and stand out with your customer service
Transacting in this fast-paced, frenzied market isn’t easy, and for many clients, it may even be extremely stress-inducing. Here’s how keeping your lines open, educating your clients and improving your communication can alleviate some of that anxiety
In this fast-paced market, ethics and transparency can take a backseat to speed — but that only makes trust that much more crucial today. If you want to earn prospects' trust and solidify your reputation, here are a few ways to do so
Consumers increasingly write, read and follow online web assessments. So, have you accepted reviews as a part of your communication with the market? Here are a few compelling reasons why you should
Getting your website to rank on Google is like putting together pieces of a puzzle. All of your efforts across various channels come together to build your website’s authority. Here are few tips to help drum up more traffic for your business