Google recommendations and reviews
Google remains the place consumers verify credibility, research agents and confirm trust before making contact for the first time, Jimmy Burgess writes
by Jimmy Burgess Dec 19
Want to own your market online? How a top eXp team leader nabbed a coveted city domain name
Justin Havre's average ranking for over 3K keywords in the marketplace is No. 2. His SEO obsession led to building a top global team and owning 2 local portals. Listen to his story
How to choose real estate tech without wasting time (or budget)
Looking for new tech partners? Here are the tips you’ll need, the questions to ask and the red flags to watch for before you sign on the dotted line from broker-owner Jessica Souza
by Jessica Souza Aug 13
How AI is transforming the role of real estate reviews
While competitors focus on traditional SEO tactics, Molly McKinley writes, forward-thinking pros can build a review foundation to drive AI recommendations for years to come
by Molly McKinley Jun 24
A picture of someon googling something to show how to set up your Google Business Profile in real estate.
While you're optimizing your online presence, don't stop at social media. Jimmy Burgess and Julie Tomlinson help you start up (or rethink) your Google Business Profile
by Jimmy Burgess May 2
5 key steps for getting 5-star raving reviews on your service
If you want a positive review, writes mega-team leader Carl Medford, you need to earn it by far surpassing clients' expectations and communicating with them about the review process
by Carl Medford Nov 15
5 ways to gather client feedback to drive improvement and innovation
We all want to grow and improve our services, The Agency's Rainy Hake Austin writes, and getting feedback is the first step in doing that
by Rainy Hake Austin Aug 20
The freshest business trends agents need to recognize in 2024
The business of real estate is evolving at an ever-escalating pace. Identify and act on emerging trends, Jimmy Burgess writes, and separate yourself from your competition like never before
by Jimmy Burgess May 10
How to turn your Google Business Profile into a lead gen machine
If you want to get your name out there, a Google Business Profile is the way to go. Jimmy Burgess shares how to optimize your online presence with this underutilized marketing tool
by Jimmy Burgess Oct 8
Yes, you need to respond to the good reviews, too
Those satisfied clients need love, too, so make sure you're responding to their positive reviews with sincere appreciation
by Laura Stace Aug 26
Bored with your Facebook feed? 7 ways to jazz it up
Facebook is an important marketing tool that, if used correctly, can help a real estate professional generate leads and stay top of mind with clients
by Laura Stace Jul 6
The agent's guide to testimonials and reviews
Word of mouth (the digital kind) comes from online reviews and testimonials. Find out how to gather and use good words from your past clients to attract your next ones
by Christy Murdock May 12
The surprising psychology behind client reviews
What drives clients to leave reviews and testimonials — and how can you encourage them to do so for your real estate business?
by Darryl Davis Apr 30
7 referral business building tips from Million Dollar Listers
Former 'Million Dollar Listing LA' stars share their secrets for building a thriving referral network and bountiful business
by James Harris AND David Parnes Dec 7
Don't call it a comeback! Why QR codes are more relevant than ever
Convenience and COVID reintroduced customizable barcode technology. Here's how to make the most of scannable QR codes
by Sam Trimble Apr 11