So you've been in the business a while and have found relative success. Despite your vast number of years in real estate, there are a few items on the to-do list you might just be skipping over. I've compiled a list of seven must-dos for even the most experienced real estate agents, but newer agents will also benefit from getting a jump on this list and doing it consistently. If you follow the action items outlined below, you'll be reaching your goals and objectives before you know it. 1. Put effort into your listing copy. From working with agents, we know this to be one of everyone’s least-favorite tasks. Once the excitement of the newly acquired listing wears off, it becomes time to take stellar photos and write a Pulitzer Prize winning description. It's critical to create descriptions that grab buyers’ interest. Anything you put in the MLS will make its way to the buyer, as everything is syndicated -- so unlike previous years, it isn’t just for agents. My recomme...
- You absolutely must put effort into your marketing; take the time to do it right, and it will produce leads.
- Cutting your marketing budget instead of investing in the right tools is detrimental.
- Don't be afraid to create your own brand and engage in relationship building online.
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