Staging works! How to have that conversation with sellers
Some sellers may think their home is perfect the way it is, but as a lot of agents know, staging is what will help set their home apart from similar listings online. Here's how to explain the value of staging to clients — plus a few tips that can bring them a considerable return on investment
by Jenny Usaj Apr 19
Trust is everything! 6 effective ways to earn it from prospects
In this fast-paced market, ethics and transparency can take a backseat to speed — but that only makes trust that much more crucial today. If you want to earn prospects' trust and solidify your reputation, here are a few ways to do so
by Stephanie Lanier Apr 19
How to safely handle an open house
Holding an open house has always been a bit risky and has become even more so during the pandemic. To safely continue the practice, agents should keep these factors in mind
by Lillian Dickerson Apr 19
Lesson Learned: Do what works for you
Find out how Georgia Coast Homes’ Karin Carr learned to tap into her own power instead of following the pack
by Christy Murdock Apr 19
Freestanding, walk-in, whirlpool: What agents should know about bathtubs
As an agent, you can intelligently field questions about bathtubs and their variations if you have a few facts at your fingertips. Here are a handful of things you need to know about different types of bathtubs and their maintenance
by Gerard Splendore Apr 19
10 secret Instagram and Facebook features most agents miss
Stuck for content ideas? Need to better promote your listings? Want more reach? Here are the top hidden features you should know about in 2021
by Katie Lance Apr 17
WATCH: Back To Basics 101 — Don’t forget who you work for
Realtor, trainer and consultant with Doorbell Real Estate in Tennessee, Laura Fangman shares her top tip for reaching potential clients
by Inman Apr 16
From zero to $11M: How I generated listings in record time
Informing homeowners of their property's value in the present market is a powerful way to remain top-of-mind. The unsolicited seller CMA video is a means to achieve this goal
by Jimmy Burgess Apr 16
'Be relentless': Real-life advice from agents managing inventory insanity
Real estate professionals out in the field have thoughts and suggestions on how to manage the widespread low inventory this season
by Lillian Dickerson Apr 16
The Real Word: Which markets saw the largest inflow of new homebuyers?
Opinion
This week, Byron Lazine and Nicole White discuss mortgage changes for vacation homes, how many Americans moved during the pandemic and videos every agent should make
by Byron Lazine Apr 16
Luxury high-rise amenity trends taking 2021 by storm
New development has never been so exciting. Life from the top (of a luxury condominium) will look very different in the post-COVID world. Here are the above-and-beyond amenities that will make high-rise living irresistible in 2021
by Tamara Bakir Apr 16
March was the hottest month in housing history
The median home price rose 17% annually to $353,000, according to Redfin's March housing report. Nearly half of all homes sold above asking price and none sold below
by Marian McPherson Apr 15