Instead of chasing trends, make Instagram your forever platform by focusing on engagement and genuine connection
As the most user-friendly and visually focused social media platform, using Instagram effectively is a must for your marketing
Once you've decided on the type of Instagram account you need, this video will help you make the switch from one to another
Alexander Zakharin took TikTok seriously, and soon the president of Nest Seekers International's Ultra Luxury division took notice. Now he's sharing his tips to land a promotion with Inman readers
Whether you have design skills or work with a trusted colleague, decor and renovation services are an exceptionally effective value-added service
If you're implementing direct mail into your marketing, here's how to make sure it stands out after your next closing
There are only a few generational technologies that come along with the potential to revolutionize the efficiencies in our businesses. ChatGPT is one of these
Tune in to Inman Access and join Dominic Chan as he discusses the future of proptech, along with TikTok mastermind Glennda Baker, as she shares her video marketing success story
NAR's Lawrence Yun among prominent figures scheduled to speak at virtual event where Momentifi CEO and U.S. presidential candidate Gibran Nicholas will hawk his book
Forget bells and whistles. Get back to basics with one of your listing's most important marketing tools — great photography
Watch this week's Inman Access classes as Beau Blankenship and Jimmy Burgess share their sentiments on what is to come this spring, and what that will look like for agents and team leaders
If you’re serious about growing your business, the tools and technology mentioned here offer a great way to scale faster
Join Inman Access and watch as social media strategist Katie Lance explains how to freshen up your feed, increase engagement, and reach a wider audience using Instagram's Reels feature
Although home staging can be a valuable tool in your marketing arsenal, it can’t do everything. Here’s the latest from NAR’s 2023 staging survey
Want to make sure you’ve got your listing ready to go before launch day? Use this handy checklist to ensure nothing falls through the cracks
Social media strategist Katie Lance sheds light on the power of Instagram for real estate agents and how to curate the perfect bio to showcase your business and let your profile shine