Real Estate Marketing Ideas & Strategies
What used to work may suddenly feel obsolete in a shifting market. Here’s how to change up your marketing and make it fresher, more relevant and more meaningful
Opinion
It’s time to get back to what we do best: Getting those listings noticed
Opinion
Short on time for reading? Check out this cheat sheet for the best real estate reads for your business and get inspired in a flash
Opinion
Even if they're discouraged, you can help your potential homebuyers manage their expectations and reboot their home search
Opinion
If the market shift has stalled out your CRM, it may be time to reset. Not sure where to start? We are here to diagnose and cure your CRM woes
Opinion
A new policy by Northwest MLS offers a glimpse of changes that could make commissions easier to negotiate and more transparent
It's time to dust off your mail lists and hope your graphic designer didn't take their Photoshop skills on the road to become a #vanlife influencer
Opinion
This week, Byron Lazine and Nicole White discuss a downturn in homebuilder sentiment and truths agents should acknowledge in a market shift
Opinion
Is it possible something as insignificant as one more activity could be the difference between having an average business and an extremely successful business?
Opinion
Ensure your property websites are ADA compliant and fully accessible to visually impaired individuals. Demonstrating website accessibility communicates to everyone that they are valued
Opinion
Grow your business with effective communication where it counts. Use these strategies to create a public relations strategy that will help you stand out
Opinion
If everyone in the market is an expert, how do you stand out in a crowd? The secret lies in building your public profile and going above and beyond for your community
Knowing what to say is crucial for real estate agents as effective communication can help them build trust with clients, understand their needs, negotiate deals, and ultimately close sales
Opinion
To delight clients and keep them for life, it's vital to understand what they really need and want
Opinion
Housing from the 1960s is characterized by innovations that made residential living more convenient than ever before
Opinion
A shifting market differentiates those who've developed professionally and those who are just pretending. Here's the reality check that you need right now
Opinion
This week, Byron Lazine and Nicole White discuss buyer cancellations, outrageous moving costs and the Marketeer