Real Estate Marketing Ideas & Strategies
What can real estate agents do to grow their businesses? Here is Jimmy Burgess' 12-step plan for thriving through a market transition
You must be able to lead yourself first before anyone else will follow you, including current team members and future agents and employees
Opinion
What can you do to protect your real estate business? Here are 10 tips for protecting your online reputation on social media
Here's the top advice from past Inman Connect experts on becoming the local expert through caring, community marketing and crafting creative content
The rise of TikTok has given real estate agents another social media platform — and a trendy new dance — to help promote their business
Real Estate Webmasters, a Vancouver Island-based real estate web design and technology company, has taken home the top award for global real estate websites at the 2021 Muse Creative Design competition
Opinion
While its value proposition isn't anything totally new, there are some cool add-ons here that should entice agents needing to fire up their marketing to take a second look
Opinion
Do you know what makes some scripts winners while others just lie there? Flip the script with these best practices
As interactive imagery spreads in real estate, homeowners and their agents increasingly have to consider ways to keep their personal information private
Make a lasting, positive impression by giving a gift that will knock your clients socks off!
Inman reached out to agents across the US and beyond to share the most outlandish ways they've successfully marketed their business
Although 3D tours certainly saw an uptick during the pandemic, using them on every listing isn’t practical or necessary — especially in a hot market. Here's why traditional listing photography, despite its flaws, will still be standard practice
From state-of-the-art gyms to custom salons and high-end sports courts, today’s luxury buyers are seeking more than just the finest fixtures and finishes — they want a resort-style destination to escape to
Abby Lee, senior vice president of marketing and communications at RE/MAX, shares how she got into the field and why the best feedback comes straight from agents
Here are 99 ideas for blog topics that can reach real estate sellers. These content ideas are useful for all online mediums — don't limit yourself to blog posts
Here’s Jimmy Burgess’ list of 40 buyer and seller lead generation strategies that agents out there are using to win deals right now
The authors of 'Exactly What to Say for Real Estate Agents' provided 30 magic words to help agents have the tough conversations. Here, Bernice Ross boils down the top takeaways