Opinion

The game has changed in many ways and brokerage leadership must change with it. Find out what to emphasize to meet the new needs of your agents and staff

Neighborhood quality is subjective, yet Realtors cannot recommend a neighborhood or steer clients into or out of a particular neighborhood. Here's what to do instead

Agents must effectively and efficiently communicate the value they bring. The best way to do that is by differentiating yourself from 1.5  million other agents with truly stellar service and communication

A solid training and development program is quite likely to improve retention, as well as attract new talent. Although you may lose someone occasionally, you’re also going to have happier, more satisfied agents working for and with you

Tucked away in Opendoor's recent earnings call was an illuminating statement by its CEO that sheds light on its exclusive supply strategy

By taking the proper steps and doing the required research, you have the opportunity to help your millennial buyers overcome the many barriers that have continued to shut them out of homeownership

Humans are wired for connection, but how do you know whether or not you can trust that new acquaintance? Learn how to put them to the test and ensure that you're building an authentic and vettable professional network

Taking the time to take a course on leadership can provide the background needed to lead your team in the best way possible

Don't shut down a new agent's enthusiasm. Instead, nurture their spark of greatness so that they can maximize the potential of their new real estate business

Four square and kit homes in any number of variations are commonplace across the country. Today, these houses may have been updated, modernized or expanded

Clients tell you so much, not only with what they say but how they decorate, how they interact with each other and what they don’t say. If you’re not actively listening and asking questions from the beginning, it will come back to bite you later in the process.