A homeowner shopping purely on price isn’t convinced that real estate agents are worth the commission. Here's the best approach
Start by hiring for the 3 basic business functions, set clear expectations, and you’ll create a high-performing team that can grow and scale with you
As we head into a new year, what are you doing to drive profit and create value for your team members and clients? Start making a plan by asking yourself these five questions
We asked readers last week to share their top predictions for 2022. Here's what they see in their crystal balls
Here, Inman columnist Bernice Ross looks back at 2021, rounding up the best tips, strategies and scripts that you'll need to generate more leads, ramp up your business and hit the ground running in the new year
Opinion
They say if you love what you do, you'll never work a day in your life. Well, real estate is certainly work, but there is a way to make sure you're successful and happy
Team cohesion, as much as it mattered before, matters more now. Team members want to be engaged and in the loop. It falls upon management to ensure that happens
Just by getting on the phone, you can generate new leads and build your own listing inventory. The business is that simple. The people who have the most conversations and go on the most appointments sell the most houses
Find out how spending some time reaching into the past can help create a more successful future for your business
An expansive real estate agent network might be the most essential component of an investing business — here's how to build one
'Tis the season for selling! Here's why your reluctant clients should make the leap into the market before the holidays are over
Opinion
Despite Zillow's misstep, iBuyers offer the convenience and speed your clients are looking for. Find out you can make your mark and compete for a share of the action
Real estate agents spend a lot of their time traveling (and the holidays are upon us). How do wise agents make the most of their time? Here are a few podcasts that'll up your sales game. Listen next time you're stuck in transit
Opinion
This week, Bryon Lazine and Nicole White discuss a lawsuit that's fighting Oregon's ban on love letters, top changes from the NAR annual conference and Real Estate Creative's social media content
Opinion
While it may be tempting to throw money at everything, as a new agent you need to keep your eye on the bottom line. Here are some wasteful habits to avoid
Statistics say that clients typically go with the first agent they meet — so how can you make sure you're that agent? Well, it comes down to your marketing. Luxe marketer Tiffany McQuaid shares a few strategies that'll help you stand out from your competition