10 tips that can save your business' online reputation
Opinion
What can you do to protect your real estate business? Here are 10 tips for protecting your online reputation on social media
by Jay Thompson Sep 15
Click, click, sign: How to avoid digital signature pitfalls
In fast-paced markets, digital signatures definitely have their perks — but they also raise a few concerns. Here's what you should know
by Bernice Ross Sep 14
14 seller to-do's to boost your listing's buyer appeal
Details matter when you want that new listing to stand out in today's market. Here are some must-do seller prep tasks
by Cara Ameer Sep 14
Pulse: What's the worst marketing advice you've ever received?
Ever been steered in the wrong direction? This week, we're encouraging you to share the most useless, misguided and downright terrible marketing tips you've ever received
by Inman Sep 14
Hit replay! 6 marketers who are building communities and their brands
Here's the top advice from past Inman Connect experts on becoming the local expert through caring, community marketing and crafting creative content
by Inman Sep 14
Pulse: Readers share their favorite real estate marketing campaigns
This week, our readers chime in with their favorite marketing videos and efforts. Have an example of your own? It's not too late — we're encouraging you to continue the conversation in our comments section
by Inman Sep 14
Inman Top 5: The biggest stories of the week Sept. 4-10, 2021
Catch up quickly on the most significant stories of the week, as determined by Inman readers. Here's this week's Inman Top 5
by Inman Sep 10
NAR can't raise the bar — but your broker can
Opinion
NAR is the face of real estate — a nice big target to blame when something needs to be fixed. But here's why it's really up to real estate brokerages to raise their standards
by Teresa Boardman Sep 10
The Real Word: Do Americans want to live farther from neighbors?
Opinion
This week, Bryon and Nicole discuss new trends like fence renovations, shifts in home preferences and agents like Ryan Serhant building their brand in the real estate industry.
by Byron Lazine Sep 10
10 closing gift ideas your clients will never forget
Make a lasting, positive impression by giving a gift that will knock your clients socks off!
by Jimmy Burgess Sep 9
How helping mom-and-pop investors can grow your business
Helping tenants and landlords work together to keep people in their homes will earn you more referrals and positive press than almost anything else you can do to promote your business
by Bernice Ross Sep 9
Can 3D tours upend pro listing photos? Not likely
Although 3D tours certainly saw an uptick during the pandemic, using them on every listing isn’t practical or necessary — especially in a hot market. Here's why traditional listing photography, despite its flaws, will still be standard practice
by Anthony West Sep 9
Bowling alleys? Glam rooms? 6 luxury amenities buyers want now
From state-of-the-art gyms to custom salons and high-end sports courts, today’s luxury buyers are seeking more than just the finest fixtures and finishes — they want a resort-style destination to escape to
by James Harris AND David Parnes Sep 9
Replacing yourself? 6 qualities to look for in a team CEO
Opinion
When finding someone to takeover as team leader, the search might take a while — the stakes are higher. Here are the traits a worthy candidate should have
Pulse: What's the best real estate marketing campaign you've ever seen?
What's that one marketing campaign that really stood out to you (and still does, even years later)? This week, we're inviting our readers to share their favorite marketing efforts — whether it's their own or someone else's
by Inman Sep 8
99 more blog ideas — for sellers
Here are 99 ideas for blog topics that can reach real estate sellers. These content ideas are useful for all online mediums — don't limit yourself to blog posts
by Jay Thompson Sep 8