Catch up quickly on the most significant stories of the week, as determined by Inman readers. Here's this week's Inman Top 5
Opinion
People crave connection, and they want to know you care. Put your arms around your 250 closest contacts, and make meaningful connections with people who genuinely want to recommend you
Showing gratitude brings more benefits than any business deal or marketing effort. Discover ways to express your appreciation to clients and make this Thanksgiving memorable
Provide yourself a clear path to success by focusing on anticipated listings and clients, along with your most active referral partners. Start filling up your whiteboard today, add value to the names on your board, and watch your business flourish
Referrals come from clients who've had a good experience with you. And what's the secret sauce to a seamless homebuying or selling process? Having detailed, organized systems in place that guide your customers through it all, step by step
Take time to reflect on what went well and what didn't in 2021. Review your team's goals, make adjustments, and craft an actionable 2022 business plan before it's too late
Opinion
Why does so much real estate marketing sound the same? It's simple: commoditization. If you want to stand out from the crowd, you have to speak to the relationship with each consumer and their community — here's how
However, Windermere Chief Economist Matthew Gardner firmly believes that the economy will continue to grow. Here's his 2022 housing forecast
Here's how one broker-owner has cultivated an inviting, approachable culture that fosters trust and confidence within the local community, leading to consistent success
Opinion
What President Biden’s infrastructure bill didn't address is affordable housing. 'Housing is a necessity,' says broker-owner Teresa Boardman. Here's why she says we all need to start treating it accordingly
Here we're tying together WealthQuotient co-founder David Friedman's 5 keystones for effectively prospecting the affluent, distilled from over a decade of advising global leaders in luxury
Want to stand out from the competition and win the listing? To maximize the probability that you will get the listing, include these strategies in your marketing plan. The best part? They'll cost you absolutely nothing
Last week, we asked readers: When it comes to your business, how are you making the most of Thanksgiving? Here's what our readers reported
An independent brokerage looking to expand needs to consider quality over quantity — quality in character, culture and reputation. Here are a few ways to maintain your brokerage’s core mission while taking your business to new heights
Opinion
From need-to-know statistics to predictions about the future, Bernice Ross recounts the most important takeaways from NAR's Realtors Conference & Expo. Here's what you need to know
Learn from Alabama real estate agent Christie White that it’s not always what you know, it’s who you know — especially starting out