Real Estate Career Tips, How-Tos, & Guides
Is your client a lion, otter, golden retriever or beaver? Here is a quick and easy way to identify which personality your prospective client has so you can adapt your presentation style to win the day
Opinion
What can you do to protect your real estate business? Here are 10 tips for protecting your online reputation on social media
In fast-paced markets, digital signatures definitely have their perks — but they also raise a few concerns. Here's what you should know
Details matter when you want that new listing to stand out in today's market. Here are some must-do seller prep tasks
Ever been steered in the wrong direction? This week, we're encouraging you to share the most useless, misguided and downright terrible marketing tips you've ever received
Here's the top advice from past Inman Connect experts on becoming the local expert through caring, community marketing and crafting creative content
This week, our readers chime in with their favorite marketing videos and efforts. Have an example of your own? It's not too late — we're encouraging you to continue the conversation in our comments section
Catch up quickly on the most significant stories of the week, as determined by Inman readers. Here's this week's Inman Top 5
Opinion
NAR is the face of real estate — a nice big target to blame when something needs to be fixed. But here's why it's really up to real estate brokerages to raise their standards
Opinion
This week, Bryon and Nicole discuss new trends like fence renovations, shifts in home preferences and agents like Ryan Serhant building their brand in the real estate industry.
Make a lasting, positive impression by giving a gift that will knock your clients socks off!
Helping tenants and landlords work together to keep people in their homes will earn you more referrals and positive press than almost anything else you can do to promote your business
Although 3D tours certainly saw an uptick during the pandemic, using them on every listing isn’t practical or necessary — especially in a hot market. Here's why traditional listing photography, despite its flaws, will still be standard practice
From state-of-the-art gyms to custom salons and high-end sports courts, today’s luxury buyers are seeking more than just the finest fixtures and finishes — they want a resort-style destination to escape to
Opinion
When finding someone to takeover as team leader, the search might take a while — the stakes are higher. Here are the traits a worthy candidate should have
What's that one marketing campaign that really stood out to you (and still does, even years later)? This week, we're inviting our readers to share their favorite marketing efforts — whether it's their own or someone else's
Here are 99 ideas for blog topics that can reach real estate sellers. These content ideas are useful for all online mediums — don't limit yourself to blog posts