The 10+ greatest real estate and sales books of all time (IMHO)
Opinion
Here are a plethora must-read books from authors who are willing to help in your ongoing quest for real estate knowledge
by Jay Thompson Jul 28
No flood of foreclosures to come in pandemic's wake. Here's why
Opinion
Anyone believing but there will be a flood of homes that will be foreclosed on either toward the end of this year or in 2022 is likely to be disappointed. Here's a closer look
by Matthew Gardner Jul 27
10 questions that'll predict whether a new agent will make it
Answer yes or no to the following 10 questions, and see how you score on the 'most likely to succeed in real estate' scale
by Bernice Ross Jul 27
'A slippery slope': 14 pros weigh in on biggest contract mistakes
Are you writing an error-free, winning offer? We reached out to industry professionals across the country to find out what contract details agents are getting wrong in today's market
by Christy Murdock Jul 27
Open houses are out: Here's how to get your name out there
Traditional marketing and growth strategies were upended, thanks to the pandemic. Here are a few ways agents can use their special sauce to engage buyers, promote their brand and get that listing sold
by Victoria Kennedy Jul 27
Pulse: Readers share advice for newbies in a shifting market
From pushing forward with your marketing and really knowing your market to offering top-notch customer service at all times, here's the advice you'd give agents entering a shifting market
by Inman Jul 27
8 new agent mistakes to avoid from the get-go
Opinion
So you've got your real estate license in hand — now what? Of course, finding a place to work and securing those first clients may seem like they should top your list, but there are a few other details newbies shouldn't neglect
by Gerard Splendore Jul 26
How to couch armchair expert advice
Opinion
Knowing how to combat misguided viewpoints with vetted knowledge and confidence is vital. Here's how to deal with a few common scenarios
by Cara Ameer Jul 26
Lesson Learned: Connect with your colleagues
Find out how Florida agent Liz Hogan learned that it’s not just what you know, it’s often who you know that gets results
by Christy Murdock Jul 26
5 secret ingredients to creating buyer loyalty
Put these ingredients in place for every buyer lead you receive, and you’ll succeed with more ease and fewer headaches — while building that ever-elusive loyalty
by Darryl Davis Jul 26
13 tips for crafting a better buyer offer
Learn the upsides (and downsides) of contract strategies, and find out how to guard against the most common errors
by Christy Murdock Jul 26
Writing your agent bio? 13 tips to help you stand out
Every agent needs a great bio for client research, but crafting one can be tough, especially if you're a new agent. If you're unsure where to start, here are some tips and examples to help
by Christy Murdock Jul 24
The Real Word: Will Biden's executive order really upend real estate?
Opinion
This week, Byron Lazine and Nicole White discuss Biden’s executive order, why singles are moving and Opendoor’s new referral rewards program
by Byron Lazine Jul 23
Opendoor's mortgage attach rate jumps, but at what cost? Mike DelPrete
For any company attempting to generate profits from adjacent services, and there are a lot, mortgage remains hard. It is no panacea for profitability
by Mike DelPrete Jul 22
Zero contacts? 6 ways to get clients as a newbie
Making connections is a crucial part of being a real estate agent. But if you're new to the scene, with no contacts at all, where do you even start? Here are a few tips for finding those potential clients
by Mauricio Umansky Jul 22
Defend your commission: 5 reasons you're worth it
Handle the commission objection with confidence, and know your value. These five reasons illustrate why you’re worth every penny
by Darryl Davis Jul 22