AI is transforming real estate marketing, policy and platforms. From automation to oversight, Jessi Healey weighs in on what agents need to know now
by Jessi Healey Jul 28
Marketing expert Jon Krabbe shares strategies that optimize your website to immediately engage visitors, reduce bounce rates and improve lead capture
by Jon Krabbe Jul 28
A beautifully staged home sells faster. Stage yourself with a compelling personal brand, Stacey Ross Cohen writes, and you'll find an enthusiastic audience of buyers and sellers who need you
by Stacey Ross Cohen Jul 28
As the $1 listing trend gathers steam, it's time to take a closer look at how it works and whether it's right for your sellers
by Christy Murdock Jul 28
As Compass called NWMLS a 'monopoly' and said its policies amount to an anticompetitive boycott, NWMLS called the brokerage's arguments 'nonsensical'
by Lillian Dickerson Jul 25
Windermere Economist Jeff Tucker looks at recent economic indicators to determine if or when interest rates might finally come down
by Jeff Tucker Jul 25
In Part 5 of her 5-part series, Cara Ameer provides insights for both renters and purchasers, plus strategies for ensuring you become the go-to for high-profile luxury clients
by Cara Ameer Jul 25
FlexMLS and Matrix provide software to major multiple listing services. A recent event forced users to reset their passwords — and prompted words of caution from experts
by Taylor Anderson Jul 25
Troy Palmquist talks with video content expert Ransome Tucker about why every agent should be capturing (and sharing) content at professional conferences
by Troy Palmquist Jul 25
On July 26, 1990, President George H.W. Bush signed the Americans with Disabilities Act into law. In observance, ensure your business is inclusive and easily accessible, broker Holly Brink writes
by Holly Brink Jul 25
The recent One Big Beautiful Bill Act boasts many boons for real estate, but not for silver homeowners, Rachael Hite writes. Informed agents see the not-so-beautiful big picture
by Rachael Hite Jul 25
Economists at Fannie Mae and the Mortgage Bankers Association differ on how much room mortgage rates have to come down and how fast home price appreciation will cool
by Matt Carter Jul 24
As a broker, Thomas Mallette writes, it's up to you to walk the walk with your agents, providing the mentorship and guidance they need to succeed
by Thomas Mallette Jul 24
Find out how this Orange County, California, indie broker leads 'with a balance of compliance, mentorship and heart'
by Christy Murdock Jul 24
Despite ample inventory and more affordable prices, seasonally adjusted new residential sales dropped 6.6% annually. Experts attributed the drop primarily to mortgage rates
by Marian McPherson Jul 24
Association members voted to approve a merger between the MetroTex Association of Realtors and Collin County Area Realtors, creating a combined association of nearly 40K members
by Lillian Dickerson Jul 24